Ally Financial’s SmartAuction Reaches Milestone with Sale of 4 Millionth Vehicle
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DETROIT — Thanks to what company officials estimated as
moving approximately 1,200 units every selling day for the last 12 years,
SmartAuction, Ally Financial's online used-vehicle auction, announced this
morning it just sold its 4 millionth vehicle.
SmartAuction calculated that the total estimated wholesale
value of the 4 million vehicles sold on the platform since 2000 is more than
$58 billion.
Officials mentioned nearly 46 million bids have been placed
on vehicles posted to SmartAuction since its inception in 2000 and
approximately 15,000 bids are placed each day.
Furthremore, they added more than 55 vehicle makes and 20
recreational vehicle and motorcycle makes have been listed on SmartAuction so
far this year.
"We're pleased to mark a milestone as significant as selling
4 million vehicles in a pure upstream online-only auction," said Steve Kapusta,
vice president of SmartAuction.
"Achieving this level of performance is a testament to the
efficiency of internet-based transactions as SmartAuction buyers and sellers
keep their inventories moving, and dealers find the right vehicles for their
customers," Kapusta continued.
"We'll continue to make SmartAuction an even better value
for our online community as we embark upon achieving the next million
transactions," he went on to say. "I extend my thanks to the many consignors
and dealers that utilize SmartAuction for their continued confidence and
support."
Tim Russi, executive vice president of Ally's North American
Operations, emphasized that SmartAuction is an important part of the total
value that Ally offers its dealer clients.
"No other company in the industry provides the breadth and
depth of products and services that Ally offers," Russi declared.
"Today's milestone is further proof of the unmatched value
that SmartAuction delivers and Ally's commitment to help dealers grow their
businesses and sell more vehicles," Russi added. "We are the dealer's ally, and
thanks to their support we're achieving remarkable results together."