SAN FRANCISCO — Buy-here, pay-here dealership chain
DriveTime recently chose Duncan/Channon to lead its advertising efforts.

DriveTime said its new agency will create and execute a new
campaign, including TV and radio, that's expected to launch early next year.

Company officials indicated they arrived at their choice of
Duncan/Channon following a comprehensive search process managed by Pile &
Co.

DriveTime reiterated that it is aggressively growing its
business, opening new operations in a market nearly every month. Duncan/Channon
was selected to lead all strategic marketing and creative efforts to support
this rapid growth.

"After a thorough search, the Duncan/Channon team emerged as
the best partner to support and help drive our extremely aggressive growth
plans," said Scott Worthington, director of market strategy at DriveTime.

"It was clear through their work for companies like Esurance
and StubHub that the Duncan/Channon team has demonstrated its ability to break
through incredibly crowded and competitive industries with smart, effective
creative. We look forward to working with this very engaged and thoughtful
team," Worthington continued.

Duncan/Channon general manager Andy Berkenfield added, "DriveTime
is fundamentally changing the experience of buying a used car. We're excited to
team with a true innovator to help them transform an industry."


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