Dealertrack to discuss 5 ad topics in upcoming webinar
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LAKE SUCCESS, N.Y. –
Dealertrack Technologies associate counsel for regulatory and compliance Randy Henrick will be hosting another free webinar to discuss updated rules and the latest enforcement actions brought against dealers by the Federal Trade Commission.
During the session titled, “Dealer Advertising: New Media, New Rules, New Enforcement,” Henrick will also share best practices associated with dealer advertising to help safeguard stores, focusing on:
• The current regulatory environment for dealers
• What does the FTC consider deceptive advertising?
• What specific advertising is the FTC targeting both in traditional media and online?
• What are the standards for clear and conspicuous advertising?
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• Best practices for advertising to protect your business from penalties and violations.
The free hour-long webinar that’s set to include a Q&A session is scheduled for 2 p.m. ET on Nov. 19.
Free registration for the session can be complete here.
