Valley Strong Credit Union wants to generate more auto-finance originations and protect its members from fraud in the process.

So, the institution — which operates 31 branches in the California counties of Kern, Kings, San Joaquin, Solano, and Tulare, serving more than 360,000 individuals with approximately $4 billion in assets — finalized a partnership with Point Predictive last week.

Through the implementation of Point Predictive’s DealerCheck solution, Valley Strong Credit Union said it is not only safeguarding its members but also positioning itself at the forefront of the evolving auto financing market.

“At Valley Strong Credit Union, we believe in embracing innovation to provide the best possible service to our members,” said Josh Fetting, vice president of consumer lending at Valley Strong Credit Union.

“Utilizing data-based technology to protect our members and the credit union from potential fraud or bad actors is a key component of a modern-day lending program. Our partnership with Point Predictive and the implementation of DealerCheck play a pivotal role in helping us accomplish this,” Fetting continued in a news release from Point Predictive.

Point Predictive’s proprietary data repository is comprised of intelligence from more than 235 million historical credit applications and 71 billion unique insights.

“Valley Strong Credit Union is taking an important step in shaping the future of auto lending,” Point Predictive CEO Tim Grace said in the news release. “By adopting our DealerCheck solution, they are enhancing their ability to protect Members from sophisticated fraud while strengthening their dealer management and risk mitigation efforts. We proudly support Valley Strong’s commitment to innovative and secure lending practices.”

For more information about Point Predictive’s solutions and their impact on the credit union industry, contact Ryan Harbry at rharbry@pointpredictive.com.