In the showroom, car brands only have about 20 seconds to influence a car shopper's opinion, according to eye tracking provider Tobii Pro Insight, which partnered with Dx3 Canada and Toyota Canada to closely analyze consumer's typical showroom experience. As ... [Read More]

The Serpa Automotive Group has launched its new Serpa Automotive Boutique, which specializes in helping professionals find, purchase and arrange the delivery of hard-to-find luxury marques and rare models. Shoppers can either visit the store or go online to have ... [Read More]

Safe-Guard Canada recently announced it has appointed Richard Comrie as national account manager to oversee client relationship management and business development. Comrie most recently served as the director of new business development for LGM Financial Services. Comrie has spent more ... [Read More]

The latest monthly report on Top Funded Used Vehicles from Dealertrack Canada shows the Toyota RAV4 compact crossover has bumped the Mazda3 compact car to 11th place this month. As compact crossovers continue to be popular with used-vehicle buyers, the ... [Read More]

When both dating and car shopping, Canadian women notably desire reliability and compatibility more than men, says Hyundai Auto Canada. Seventy-seven percent of women across Canada look for reliability in a potential partner, and 87 percent say they look for ... [Read More]

Eric Janca, who previously held national daily rental sales manager and national remarketing manager roles for FCA Canada, is now heading up lease maturity and remarketing at SCI Lease Corp. Janca moved into the position on Aug. 1, following three years ... [Read More]

August was a hot month for automotive brands and their certified pre-owned vehicle sales in Canada. Audi, for example, had its best-ever CPO month, moving 974 units in Canada. That beat year-ago figures by 59 percent. Through eight months, Audi is ... [Read More]

Mercedes-Benz Canada has opened the doors to Mercedes me Store Markham, its newest retail space at the CF Markville shopping mall, the group announced Thursday. The new store is designed to provide customers a new way to interact and experience ... [Read More]

Last month was the best August ever for new-car sales in Canada and a 7-percent improvement over year-ago figures, according to Scotiabank. Pickup truck sales were particularly strong during the month, and they’ve had an especially stout performance this year ... [Read More]

Canadian Black Book recently announced that its 20th annual Charity Golf Tournament on Sept. 11 has been sold out. On Monday, 144 participants will golf at Stouffville’s exclusive Granite Golf Club, where only two outside tournaments are permitted each year. All ... [Read More]