CARMEL, Ind. -

ADESA, a business unit of KAR Auction Services, announced today it has promoted a new chief client officer for ADESA Canada.

Chosen for the position is Lisa Scott, who was most recently senior vice president of sales, marketing and operations at ADESA Canada. In her new role, she will be responsible for all efforts to design and enhance the client experience across ADESA business units and locations throughout Canada, the company said.

Furthermore, she will also develop solutions and implement customer-centric strategies to serve the diverse needs of the company’s client base.

Scott will continue to report to ADESA Canada chief operating officer Trevor Henderson.

“Lisa is a proven leader with a passion for serving our customers and our industry,” said Henderson. “I am excited to expand her role with an increased focus on collaboration and integration between business units, including ADESA, OPENLANE and TradeRev. Her prior experience integrating the ADESA and OPENLANE sales teams positions her well to lead our client strategies in a cohesive way as we expand our offerings and services.”

Scott first joined ADESA in 1999 and has more than 25 years of experience in the auction and remarketing industry. In her most recent role as senior vice president of sales, marketing and operations, Scott was responsible for driving sales, identifying and implementing sales efficiencies, as well as directing profitability and brand awareness.

She has also served as chair of the Canadian committee of the National Auto Auction Association and co-chair of the Canadian chapter of the International Automotive Remarketers Alliance (IARA).

And in 2013, she was recognized as a leading woman of the industry by Auto Remarketing’s annual Women in Remarketing honor.

“I am very excited to take on this new role and look forward to continuing to provide our customers with an outstanding experience throughout all of our business units,” said Scott. “Our business is continually evolving, and it’s wonderful to be at the forefront of a company that is so committed to bringing innovative and compelling solutions to our clients.”