ShopSmartAutos.com integrates with Dealertrack to facilitate credit applications
One of the fast ways for possible deliveries to go sideways is the potential buyer not having the credit background needed for the necessary financing.
ShopSmartAutos.com’s integration with Dealertrack is meant to head off that possible pitfall as the fruit of their new relationship finalized this week is the possibility for consumers to submit an online credit application from the vehicle listing, which can help set realistic expectations for both the potential buyer and dealer.
This capability is set to be available on ShopSmartAutos.com this month.
“The timing for this relationship is perfect as we believe more and more consumers will rely on ShopSmartAutos.com to find their new or pre-owned car, truck or van,” ShopSmartAutos.com founder Richie Bello said in a news release.
“Having access to Cox Automotive’s solutions gives dealers looking for lead generation from ShopSmartAutos.com direct links to improve dealer efficiency and customer satisfaction,” Bello continued. “Consumers currently spend 85% of their car-shopping experience online. ShopSmartAutos.com looks to provide all the tools necessary to help consumers make the decision to buy and help dealers close the sale.”
ShopSmartAutos.com has developed its search engine to accommodate more than 6 million vehicles, allowing consumers to find their next vehicle locally as well as nationally. The organization has connected with national delivery systems to make the shopping experience as easy as getting an airline ticket online.
“The only difference is instead of the consumer driving to the airport to get on that plane, the car buyer can either go to the dealership or stay home and receive their new or pre-owned car, truck or van right in their driveway,” Bello said.
“Lead generation is a long-established method to justify marketing budgets, but COVID-19 stay-at-home orders pushed the industry to service dealers needs even better,” he continued. “By purchasing leads of interested, qualified buyers, dealers can maintain a ramp up that makes sense within the latest guidelines and strategies for interacting with consumers.”
For more information, visit SmartShopAutos.com.