DriveTime now gives buyers 3-month SiriusXM subscription
SiriusXM and DriveTime Automotive Group, which operates 140 dealerships across the country and turns more than 145,000 vehicles annually, announced on Thursday that its customers will now receive a three-month subscription to the SiriusXM All Access package when purchasing any pre-owned vehicle with a factory-installed satellite radio.
DriveTime vice president of market strategy Scott Worthington explained why this development will help DriveTime maintain its presence in the buy-here, pay-here market.
“At DriveTime, we are always looking for ways to build on our customer-first approach. This relationship with SiriusXM provides additional value to our customers and gives them a benefit they would receive with a new vehicle,” Worthington said.
The “All Access” package is SiriusXM’s most extensive offering and includes Howard Stern, every NFL, MLB and NBA game, every NASCAR race, plus NHL games, PGA Tour coverage and live college sports, as well as SiriusXM’s wide variety of commercial-free music, plus talk programming, comedy and several exclusive online-only channels.
All-Access subscribers also can get access to SiriusXM programming outside the vehicle on the SiriusXM app and online at siriusxm.com.
“We are pleased to welcome DriveTime to the more than 23,000 auto dealers across the country already participating in the SiriusXM Pre-Owned Program,” said Gail Berger, vice president of auto remarketing at SiriusXM.
“The SiriusXM All Access package adds value to DriveTime’s satellite radio equipped pre-owned vehicle inventory, and gives their customers access to SiriusXM’s extensive programming lineup — with commercial-free music, plus live sports, comedy, news, exclusive talk and entertainment — as they drive their newly purchased vehicle,” Berger went on to say.
For more information on the SiriusXM Pre-Owned Program, visit www.siriusxmdealerprograms.com.