A new product alliance emerged this week involving 700Credit, a provider of credit reports, compliance solutions, soft pull products, and driver’s license authentication platforms, and WebBuy, an omnichannel digital retailing solution built to engage customers searching for vehicles on dealership’s websites.

The companies explained the new alliance adds the 700Credit prequalification platform into the WebBuy digital retailing process, providing dealers a full credit report with a FICO score – information most helpful to expedite deal closing.

Consumers receive an immediate response on their pre-approval status, along with a more accurate payment quote.

“With the integration of prequalification data, coupled with the smooth digital retailing process offered by the WebBuy platform, dealers have excellent visibility into the equity position and credit profile of the consumer and provide them with a more accurate financing quote,” 700Credit managing director Ken Hill said in a news release. “We are very pleased to add WebBuy to our alliance family.”

WebBuy CEO and founder Steve Zabawa added, “WebBuy is proud to add a world-class provider like 700Credit to our list of growing partners. 700Credit’s QuickQualify product makes it very easy for dealers to leverage the soft-pull credit bureau in all their sales channels.

“We appreciate how 700Credit enables dealers to run their business their way, a core tenet for WebBuy,” Zabawa went on to say.