Launcher, a technology provider specializing in automotive financing originations, announced a strategic integration partnership last week with OTTOMOTO, a dealer auto retail finance platform offering a full suite of desking tools.

The companies highlighted the partnership allows finance companies using Launcher’s appTRAKER loan origination system to streamline the process of indirect financing with dealers utilizing OTTOMOTO’s comprehensive platform.

Launcher reiterated its appTRAKER loan origination system was designed by experts in the automotive financing industry with workflow efficiencies and data integrations built into its core. This collaboration leverages APIs to facilitate real-time credit and automated loan decisioning, significantly accelerating the funding process and enhancing automation.

By integrating OTTOMOTO’s dealer finance platform within appTRAKER LOS, the companies said finance companies can expect a marked reduction in errors and increased operational efficiency throughout the entire origination journey, from initial application to final funding.

“Our partnership with OTTOMOTO represents a significant step forward in transforming the automotive lending experience,” Launcher president Nikh Nath said. “By integrating their advanced dealer finance platform with appTRAKER LOS, we’re enabling our lenders to streamline operations, reduce errors, and ultimately speed up the loan origination process.”

OTTOMOTO’s platform provides a suite of secure and compliant digital solutions, including credit application processing, identity verification, vehicle inspection, stipulation collection, real-time communication, and document e-signing.

OTTOMOTO CEO Paul Nicholas said this partnership with Launcher “promises to set a new standard” in automotive origination efficiency and effectiveness.

“Our commitment is to redefine the auto retail finance landscape by offering a unified platform that excels in speed, accuracy, security, and compliance,” Nicholas said. “This integration with appTRAKER LOS extends these critical advantages across the entire loan origination process, benefitting both lenders and dealers.”