PODCAST: Promoting F&I products before customers are ‘in the box’
Paul McCarthy, vice president of sales, key accounts, at Protective Asset Protection, is pictured with Cherokee Media Group senior editor Nick Zulovich at NADA Show 2023 in Dallas.
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Paul McCarthy returned for another episode of the Auto Remarketing Podcast, this time as vice president of sales, key accounts, at Protective Asset Protection.
McCarthy took time during NADA Show 2023 in Dallas to share his perspectives on the current F&I landscape and why it’s important for dealers to present products before vehicle buyers are “in the box.”
To listen to the conversation, click on the link available below.
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