FARMINGTON HILLS, Mich. — RouteOne announced Tuesday that it has completed integration with VertiSEL, a company that offers programs to consumers who have had difficulties during the auto-financing process due to lack of credit access.

Essentially, this integration will allow RouteOne dealers to submit applicants who have been denied auto directly to VertiSEL, which can then enter them into the company's credit improvement solution.

"We are very pleased to announce this integration with VertiSEL," stated Mike Jurecki, chief executive officer of RouteOne.

"RouteOne continuously strives to provide our shared dealer customers the tools they need to streamline their processes and improve the profitability of their business," he continued. "The integration with VertiSEL gives dealers an additional tool to address credit denials in their pipeline"

Sean McCoy, president of VertiSEL, added: "Prior to our integration with RouteOne, dealers adopting our service had to manually enter the customers into our system — RouteOne automates that.

"Now a dealer can send a denial to VertiSEL from RouteOne with a single click. VertiSEL's system processes the denial and returns them back to the RouteOne system when their eligibility for credit has sufficiently improved — as a loyal purchaser, ready to re-apply," McCoy went on to say.

"VertiSEL is fast becoming standard practice for all dealerships to maximize their sales. RouteOne integration is a key component in that achievement," he concluded.