FARMINGTON HILLS, Mich. — This week, RouteOne announced it has completed integration with MJL Enterprises. The RouteOne/MJL Enterprises integration is now available to dealers in the U.S. and Canada, executives indicated.

Utilizing MJL Enterprises' program FIRST (Finance & Insurance Reporting & Sales Tool), owners, managers, F&I personnel and salespeople can now access customer leads, in addition to launching customer information directly to the RouteOne platform.

Dealers can then create a credit application and submit these leads for processing, officials explained.

"Our integration with best in class providers such as MJL Enterprises promotes our open integration strategy, which is a key tenet of our dealer support model," indicated Mike Jurecki, RouteOne's chief executive officer.

"RouteOne offers dealers the solutions they need to streamline their sales processes and drive efficiencies. We are pleased to offer integration with MJL Enterprises," he continued.

Meanwhile, Jason Macdonald, president of MJL Enterprises, said, "MJL Enterprises continues to respond to the marketplace by offering a simple and cost-effective tool to enhance profit opportunities and increase accountability in dealerships throughout our industry.

"Our seamless integration with the RouteOne platform will further enhance our offerings while increasing efficiency," he concluded.