Westlake Partner Releases Major Update to DealerCenter Website
LOS ANGELES — Westlake Financial Services announced a major
update to the DealerCenter website, which is operated by Nowcom Corp.,
Westlake's sister company under the Hankey Investment Group umbrella.
DealerCenter is the business portal that houses Westlake's
proprietary Buy Program software as part of a full-fledged online DMS solution.
"When you are the No. 1 lender with used-car dealers, you
have to listen to dealers' feedback and suggestions," said David Goff, director
of marketing. "After extensive roundtables and testing, we are excited to
introduce a website that not only looks new and fresh, but also incorporates
new features that will make it easier for dealerships to do more deals and make
more money."
New key features include:
—New graphical interface: With a single mouse click, dealers
can track their funding notices, contracts in transit, turned down deals and
pending deals from their home page. They can also manage their inventory,
repurchase demands and outstanding titles.
"DealerCenter's new front page features an innovative and active
new panel dashboard," Goff said. "The active-tile-based interface mirrors the
ease and simplicity of Windows 8. The new DealerCenter is simple, clean and
modern and we are confident that dealers will love it."
—Profit Matrix: The new Profit Matrix is housed within
Westlake's Buy Program inside DealerCenter. After running a customer's credit,
the dealer can receive up to nine approvals across all of Westlake's programs,
allowing the dealers to select the deal structure that works best for them and
the customer. The results are presented in an easy-to-read matrix.
—Auto Structure All Filtering: What Westlake indicated
already was a popular feature has been enhanced. Auto Structure All can
highlight the vehicles within a dealer's inventory that will provide the
maximum profit per deal.
With the new DealerCenter, dealers now can filter what type
of vehicle a customer is looking for and approve that one customer on multiple
vehicles on the lot with one click of a button.
—Promotion
Redemption: Dealers can now redeem coupons and promotions they have earned on
the deals they are working in the system, giving them accurate final deal
numbers.
—Enhanced Deal Tracking: Dealers can now track their deals
currently submitted to Westlake in real time.
"This was a popular request," Goff said. "Dealers can now
communicate directly with the Westlake originations team to provide updated
deal docs and resolve funding delays. This will help increase the funding time
on each deal."
After highlighting each of the new feature, Goff went on to
say, "This list is just the tip of the iceberg. "Current dealers will
appreciate the new features. And for those curious about Westlake and
DealerCenter but have never made the jump, now is a great time to take
DealerCenter out for a free test drive."
To learn more about the new DealerCenter website, a short
video is available here or visit www.westlakefinancial.com.
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