Sometimes your customers not only want their tires and wheels to function correctly, they want them to look sharp, too.

To help, Wise F&I recently rolled out a product offering on Monday that includes tire and wheel protection, plus appearance coverage benefits, called TIREWise PLUS.

Wise F&I president and chief executive officer Matt Croak explained the process behind unveiling this new product.

“We wanted to bring together the best of both worlds,” Croak said in a news release. “By carefully constructing a top-notch program that includes both tire and wheel protection and appearance benefits, we knew that we would have the best-in-class product at a great value.

“Here at Wise F&I, we have always prioritized the needs of our agents, dealers and customers,” Croak continued. “We believe TIREWise PLUS is an optimal program that will serve the needs of many. I am thoroughly grateful for all the efforts that went into building this program and would say we are already seeing a great level of success from it.”

Other program benefits from Wise F&I include:

—Road hazard tire and wheel

—Emergency roadside assistance

—Alternative transportation

—Key/key fob replacement

—Paintless dent repair

—Exterior surface protection

—Interior surface protection

—Windshield Protection

“Wise F&I has been working hard to create a key product to give the end-consumer a bundled protection program that will help keep their vehicle looking like new,” the company said.

“Wise F&I understands that accidents happen. It’s not a matter of if, but when the consumer hits a pothole, spills coffee on their car seat, or a shopping cart dents their vehicle exterior,” the company continued.

“By providing a well-bundled program, Wise F&I is giving the consumer a peace of mind, knowing their investment is protected financially. With a strong emphasis on program development, Wise F&I continues to progress as a leader in the finance and insurance industry for over 30 years,” the company went on to say.

To receive more information regarding TIREWise PLUS, send a message to SALES@WiseFandI.com or visit Wise F&I’s website.