DEARBORN, Mich. -

This week, digital acquisition, retention and conquest marketing and sales solutions provider ChannelNet announced the renewal of its three-year contract with Hyundai Capital America.

ChannelNet provides the captive finance company with strategic Web solutions to support:

—Hyundai and Kia dealers with a transactional one-stop portal to streamline their consumer vehicle financing, customer leads and facility financing needs.

—Consumer digital marketing support and electronic communications, which are critical to providing seamless consumer service on vehicle lease returns and new-vehicle purchases.

“We are proud to continue our strategic partnership with Hyundai Capital America,” said Paula Tompkins, chief executive officer and founder of ChannelNet.

“Together over the past four years, we have made significant progress on improving Hyundai Capital America sales and marketing operations online with both dealers and consumers,” Tompkins continued. “Our patented technology helps dealers integrate data and transactions in a way that measurably pays off in both sales and operational efficiencies.”

ChannelNet’s patented technology, SiteBuilder, is a global-ready Internet platform that can enable a transparent flow of data, information and content from disparate systems, streamlining communications between the company and its sales channels and its customers.

SiteBuilder can give companies like Hyundai Capital America the ability to provide fast access to data that their customers and sales channels need to lease, sell and buy vehicles.

“Using our flexible technology platform, we have improved both the Hyundai customer experience and dealer services,” Tompkins said.

“Through a personal microsite, customers can control their own online experience from any device,” she added. “We also use our platform to meet the very different needs of Hyundai’s dealers such as a one-stop business portal that streamlines many of the paper-intensive processes.”

Other ChannelNet automotive customers are BMW Financial Services, Ally Auto, Fiserv, RouteOne and Southeast Toyota Finance.

Hyundai Capital America provides vehicle financing, leasing solutions and insurance for more than 1 million North American retail customers.