Experian to Break Out BHPH Demographics at NABD 2011
HOUSTON — The National Alliance of Buy-Here, Pay-Here Dealers announced this week that an Experian credit expert will be on hand at its annual event to break out the BHPH marketplace, number of dealers and largest stats for BHPH financing.
Melinda Zabritski, director of automotive credit at Experian, will present this data on Wednesday, May 18.
"Our special thanks to Experian who will provide this long-awaited information about BHPH and the auto finance industry. These demographics have never been developed before and represent a significant undertaking by Experian. It finally gives the BHPH industry an automotive identity," said Ken Shilson, NABD founder.
Moreover, Howard Polirer, of AutoTrader.com, will present an extensive research study on BHPH consumers, Internet and advertising practices that his company just wrapped up.
"NABD assisted AutoTrader.com by encouraging its members to participate in this important study. The results will be very beneficial to all attendees and to our industry," Shilson explained.
A special Thursday session will also be held to cover the recently completed national study on the use of payment devices. The study covered more than 150,000 units by operators in 30 different states.
The May 19-20 NABD conference, to be held at the Venetian Resort in Las Vegas, will feature more than 75 speakers and a wide variety of workshops.
NABD's fourth Dealer Academy, which will be held May 16-17 at the Venetian, is almost sold out, according to Shilson.
"It is for anyone who seriously wants to run a BHPH operation successfully today," he stressed, commenting on the Dealer Academy.
Registration and agendas for both events are available at www.bhphinfo.com, or by calling (713) 290-8171.