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TORRANCE, Calif. — In the time leading up to Martin Luther King Jr.
Day, Toyota Financial Services launched its first diversity and inclusion bond.

Officials explained this new type of bond syndication will
become a component of the company's comprehensive funding program, and is firmly
in line with the company's corporate initiatives, supplementing its strong
focus on diversity, both inside and outside of the workplace.

The company said the execution of this bond reflects the
collaboration among TFS, Lebenthal Capital Markets and Citi, who worked
together to develop this transaction.

Lebenthal Capital Markets has trademarked a Diversity Bond,
which provided a framework for the TFS Diversity & Inclusion bond. Diversity
and minority-owned firms were elevated to lead underwriting roles on this
syndicated transaction. 

TFS emphasized it is pleased to be working with a diverse
range of underwriters, including Lebenthal Capital Markets, Loop Capital
Markets, Mischler Financial Group, Ramirez & Co., and The Williams Capital
Group.

Citi, also among the leads, shares a long-standing
relationship with TFS, and is equally committed to diversity initiatives.

"Citi's Capital Markets team is proud to partner with Toyota
on this groundbreaking transaction, which is a testament to the importance of
Diversity & Inclusion initiatives to Toyota, Citi, and the industry," said
Peter Aherne, the head of North America capital markets, syndicate and new products
at Citi.

A diversity law firm, Gonzalez Saggio & Harlan, is
acting as co-issuer's counsel, together with Davis Polk & Wardwell.  O'Melveny & Myers is acting as
underwriters' counsel.

Officials emphasized the diversity and inclusion bond can provide
numerous benefits.

It can allow TFS to capture a more diverse investor base,
increasing the depth and resiliency of its U.S. registered bond program. The
new type of bond syndication also can enable diversity firms to strengthen
their relationships with clients, and gives their investors more access to TFS
bonds and the opportunity to participate in higher profile deals.

TFS indicated the response from investors, banks, and other
issuers has been positive.

TFS intends for this to be the first of similar
transactions, sending a strong message to other firms about the emphasis TFS
places on diversity and inclusion.

TFS' commitment to diversity, including philanthropic
endeavors, associate training programs, and other diversity initiatives, has
led to TFS being recognized repeatedly by DiversityInc, Black Enterprise,
Hispanic Business, and the Human Rights Campaign as leaders in diversity and
inclusion.

For more information on TFS' capital Markets programs, visit
www.toyotafinancial.com. For more information about Toyota's commitment to
diversity and inclusion, visit www.toyota.com/diversity

Lebenthal Capital Markets may be contacted for information
on their diversity bond program.

Details of ‘GoGreen' Campaign, Pledge to Boys & Girls
Clubs of America

In other company news, officials said Toyota Financial Services
along with Lexus Financial Services are continuing to do its part for the
environment all while supporting the Boys & Girls Clubs of America (BGCA)
and improving the overall experience of their customers.

TFS and LFS are kicking off their second annual "GoGreen"
campaign, encouraging customers to sign up for paperless billing statements,
allowing them to receive monthly emails when their bill is due rather than
traditional paper statements sent through the mail. 

Between now and March 31, for every customer that signs up
to "GoGreen," TFS/LFS will donate $5 to the BGCA (up to a total of $100,000).

Every day, officials said BGCA members across the nation
participate in numerous "green" activities, such as recycling projects and
community clean-ups.

By choosing to "GoGreen," the company said TFS/LFS customers
are not only helping provide much needed funds to BGCA, they are helping to
greatly reduce the volume of paper statements that TFS/LFS sends each
month. 

Karen Ideno, TFS' vice president of product and marketing explained
the "GoGreen" campaign protects the environment, while supporting after-school
and life-skills programs that teach young people how to better care for their
neighborhoods and for their planet.

"Last year's ‘GoGreen' campaign was a great success," Ideno
said. "It took place less than a year after TFS/LFS launched paperless billing,
and a record 239,450 customers signed up for the program during this first
drive. The environment-friendly campaign helped the company surpass its
targeted goal."

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