ALEXANDRIA, Va. -

The American International Automobile Dealers Association has brought ADESA into its Affinity Partner program, the association revealed Monday.

“We are very pleased to add ADESA to AIADA’s Affinity Partner program,” stated AIADA president Cody Lusk.

“As a vehicle remarketing industry leader for more than 20 years, ADESA creates a quick and simple marketplace for dealers, whether they prefer to do business in person or online. That’s important for our members,” he continued.

Offering his take, ADESA vice president of dealer sales and services Tim Zierden chimed in: “This is a wonderful opportunity for ADESA to service an even larger pool of dealers.

“We look forward to partnering with the AIADA member body to help them achieve their inventory sourcing and disposition goals, both in the lanes and online,” he added.