MIAMI -

Social media intelligence platform GOSO revealed late last week it will be delving even further into the world of cars with a new co-branded automotive agency/reseller program set to launch in September.

The program is created to help agencies and resellers “more effectively manage their automotive dealers’ social media initiatives,” stressed the company.

“The platform will not only provide additional value to dealers, but will also allow agencies and resellers to manage more customers in a more efficient manner. The program is available by invite only,” officials added.

Founder Adam Boalt also offered his take on the role his company fills in the industry: “"We built GOSO as a way to help businesses better understand their place on these social networks by providing them with essential tools to help them engage with their customers.”

According to company officials, GOSO has worked with dealers and manufacturers since its inception in 2009, utilizing this strategy to make sure that its product was developed in a way so that dealers could use the GOSO platform and also comply with existing manufacturer social media initiatives.

The company also launched automotive product GOSO Nitro last year, and earlier this summer, it revealed its non-industry specific platform, as well.

Officials stated that collectively between all of the company’s social media business applications, they have surpassed over 300,000 monthly active users in two months.

Agencies and resellers interested in the program may request an invite by signing up here.