NEW YORK -

After announcing earlier this week that Volkswagen dealers in the U.S. can now provide all used-vehicle customers with a three-month SiriusXM subscription — regardless of the car’s OEM, as long as the vehicle has factory-installed satellite radio — the satellite radio company announced a deal with yet another automaker.

Now, the company will be offering the very same service to Toyota dealers across the country.

Furthermore, customers purchasing select pre-owned Toyota vehicles equipped with navigation will also receive a 3-month subscription to NavTraffic, “which gives drivers traffic information, and some vehicles will also have access to select data services such as fuel prices, weather forecasts, sports updates and stock information delivered by SiriusXM,” the company continued.

Commenting on the news, Joe Verbrugge, senior vice president and general manager, automotive remarketing and retail sales at SiriusXM, noted, "SiriusXM is delighted that Toyota and its network of dealers see the value of giving customers a 3-month SiriusXM subscription with the sale of any pre-owned Toyota and non-Toyota vehicle equipped with satellite radio.

"Best-in-class audio entertainment from SiriusXM and advanced in-vehicle features such as NavTraffic are features drivers will use daily, and we are thrilled to work with Toyota dealers to give customers the best in-vehicle experience available on the road,” he continued.

Tom DeLuise, national toyota certified used vehicle sales & operations manager, chimed in, noting, "The 3-month SiriusXM subscription adds value to the inventory of pre-owned vehicles that customers will find available at any Toyota dealership across the country.

"We look forward to working with SiriusXM so all of our dealers can effectively demonstrate advanced features like satellite radio and NavTraffic to enhance the buying experience for our pre-owned vehicle customers,” he added.

The OEM also noted it will continue to give all customers purchasing new and Toyota Certified Used Vehicles equipped with satellite radio a 3-month SiriusXM subscription, as well.

Toyota dealers interested in enrolling in this program can enroll online at www.siriusxmpreownedtrial.com.