OVERLAND PARK, Kan. -

VinSolutions has launched a new mobile CRM application— VinMobile 2.0 — that can help dealers stay connected with customers.  VinSolutions’ CRM customers can download the (iOS) app for free for their iPhone or iPad device via the Apple iTunes Store.

“We understand the importance for dealers to be able to communicate directly, quickly and simply in order to stay connected and to retain customers,” said Brian Skutta, vice president and general manager of VinSolutions. “VinMobile 2.0 provides this with greater convenience for our CRM customers. As we continue to evolve in the mobile and tablet space, VinSolutions looks forward to serving our partners with products and services that grow with them.”

VinSolutions says it has expanded system to allow dealers complete access to their dealership from anywhere and at any time with Mobile CRM.

They list top features as:

– Get quick overviews of leads, activities and appointments with sales and manager views
– Easily add, edit and search customer information, inventory and appointments
– Reactivate leads marked lost or bad
– Access app navigation from any screen with a shortcut swipe
– Receive mobile notifications for CRM alerts
– Utilize integrated tracking and reporting of customer interaction
– View commonly accessed CRM reports

“Bottom line, my dealership has found the app’s most beneficial features are the ability to receive real-time alerts and for salespeople to immediately access their customers’ most up-to-date information and activity from anywhere,” said Pat Hayes, director of business development at Patriot Ford in Purcell, Okla.

“In an ever-increasing technical age, being able to send vehicle information and answer questions in a timely manner is critical to the customer satisfaction of a car buyer,” said Tom Walls, VinSolutions’ vice president of product and IT.

“VinSolutions is able to provide that interaction with real-time updates and alerts, giving our dealers a clear, actionable view into customer needs while no longer being tied to their desks," he added.