Edmunds is playing the name game again, with another sports-themed ad campaign focused on a similarly named player.

The car-shopping platform has teamed with the World Series champion Los Angeles Dodgers, and more specifically with their postseason star, Tommy Edman, in its latest campaign aimed at sports fans.

Edmunds said the partnership was inspired by the company’s Los Angeles roots — not to mention the fact L.A. is the nation’s largest car market — that “celebrates L.A. pride while spotlighting the tools that have made Edmunds a go-to resource for car shoppers well beyond Southern California.”

“Just like the Dodgers, Edmunds has a rich Los Angeles heritage. Our shared hometown means we understand the passion Dodgers fans pack in their cars on every trip to Chavez Ravine,” senior vice president of marketing Alison Steinlauf Anziska said, invoking the site of Dodger Stadium.

“Much like Dodgers fans’ heartfelt investment in the ‘Boys in Blue,’ car shopping can be an equally impassioned undertaking. We want Dodgers fans to know they can turn to Edmunds first to get a great offer on their current ride or to find their next great car to take them to the ballpark.”

The collaboration includes Edmunds branding on the Dodgers’ home page, email campaigns and social media channels, as well as Edmunds “brand spotlights” during Dodgers radio broadcasts and livestreams.

During the season, Edmunds will debut ads featuring Edman, tapping into the shared name connection and highlighting how both bring versatility, consistency and reliability to the game.

Edman was traded to the Dodgers midway through last season and was a big part of the team’s run to the World Series. He hit .407 with a team-record 11 RBI in the National League Championship Series, including a two-run home run and four RBI in the series-clinching win over the New York Mets, and was named the series MVP.

During the season and the playoffs, Edman at various times played second base, shortstop and center field for the Dodgers.

“That versatility makes Tommy a perfect fit for Edmunds,” Anziska said, “as we pride ourselves on delivering a range of tools, education and expert insights in every car-shopping at-bat.”

The company noted Edman is currently in the market for a car, which it said brings “an authentic perspective to the partnership.”

The new campaign is a follow-up to last fall’s “Name of the Game” campaign featuring football’s Edmunds brothers and soccer player Kristen Edmonds.

“These athlete-led campaigns continue to bring energy, name recognition and credibility to Edmunds’ broader effort to simplify car buying and selling, while connecting with engaged sports fans in a relatable way,” Anziska said.