ALG vice president of editorial Eric Lyman spent the early portion of the New York International Auto Show considering residual values of the new 2015 models nearly a dozen different brands highlighted to open the Big Apple event. Lyman based his analysis on the residual value of the most current model now in store showrooms […] [Read More]

More than a third of used-car buyers said in a recent survey by DMEautomotive that they visited just one dealership before purchasing their respective cars. Meanwhile, 20 percent of used buyers stopped by two stores, 19 percent visited three and 5 percent didn’t visit any store, according to the study results released Tuesday. Seven percent […] [Read More]

When it comes to buying expensive commodities like cars, the “dissonance” factor is incredibly high. After all, it is a costly purchase, and nobody wants to go wrong when closing the deal. According to the recent 2014 US Women Car Buying Report, women are becoming the most powerful and largest segment of car buyers, presenting a […] [Read More]

Men and women shop for products differently, and one of the key differences is the question of environmental impact.  Women have historically been the early adopters of all things green, so it's important to understand how “green” marketing can improve your reach with women consumers.  With Earth Day this month, let's talk a little bit […] [Read More]

Equifax recently considered the difficult online advertising challenges faced by automakers, ad agencies, finance companies and dealers and how they can vary greatly by region. Analysts dissected trends from three major markets — Atlanta, Detroit and Seattle — in association with leasing potential. Equifax found that these three markets demonstrate how complex it is to […] [Read More]

Reputation and desirability are among the factors examined by Kelley Blue Book editors in compiling their list of the 10 Best Used Cars Under $8,000. Topping the list, and claiming three of the top 10 spots, is Honda. The automaker ranks first with its 2007 Civic, takes third with the 2005 Accord, and seventh with […] [Read More]

It’s been said that, "business success comes with being receptive to change." What changes at car dealerships would increase sales? Changes range from who is buying, what’s being sold, to technology, safety and design features, new styles and designs, and certainly new methods and ways to sell, buy and research cars. Women shop and buy […] [Read More]

There’s no denying that vehicle recalls can be headaches for all parties involved — the manufacturers, dealers, prospective shoppers and drivers of the affected cars. And media coverage tends to convey as much. But the proactive step, itself, of making a recall is actually positive and can promote vehicle safety in a time where that […] [Read More]

A few surprises top the winners list in the Kelley Blue Book 2014 Brand Image Awards, announced today and based on annual new-car buyer perception data.  Earning Best Overall Brand with the highest average scores among all 12 Brand Watch factors is Honda, for the second year in a row. Brand Watch factors include affordability, […] [Read More]

The lists of used vehicles most researched in March at NADAguides.com as well as Kelley Blue Book’s website reinforced how diverse the customer base is that dealers are trying to serve nowadays. Among the top 10 most-researched used models at NADAguides.com, the first three models were full-size pickups, led by the Ford F-150, then the […] [Read More]