Analysis
Potratz: 6 Key Touch Points to Increasing Service Retention
Wednesday, Aug. 28, 2013, 05:59 AM
Auto Remarketing Staff
Paul Potratz wrapped up a discussion on Tuesday highlighting what he contends are the six key touch points to increasing service retention. The chief operating officer and founder of Potratz Partners Advertising gave franchised dealers the tools he said can help to keep service bays busy and cash registers ringing. In the most recent post […] [Read More]
Good Chemistry: 9 Used Cars that May Resonate with ‘Breaking Bad’ Fans
Wednesday, Aug. 28, 2013, 05:57 AM
Auto Remarketing Editor Joe Overby
With millions of viewers tuning in to AMC’s “Breaking Bad” each week — 4.77 million for the Aug. 18 episode, according to Nielsen — there’s a chance that a used-car shopper on your lot is a fan of the show and can easily spot the Pontiac Aztek that Walter White steers through the streets of […] [Read More]
Mercedes-Benz Climbs 6 Spots and Tops Customer Satisfaction List
Tuesday, Aug. 27, 2013, 05:58 AM
Auto Remarketing Staff
In a tie for seventh last year, Mercedes-Benz boosted its customer satisfaction score by 4 percent and took the lead in the American Customer Satisfaction Index rankings, which were released today. The 2013 Auto Industry report from ACSI measures how satisfied customers are with different nameplates that run the gamut from domestic to import and […] [Read More]
10 Heaviest Used-Car Price Jumps & 10 Steepest Declines Dominated by Luxury Vehicles
Monday, Aug. 26, 2013, 08:00 AM
Sarah Rubenoff
After decreasing most of the spring, prices in the auction lanes have begun to rise this summer — pushing prices up on the lots slightly, as well — much to the chagrin of dealers and buyers. That said, it seems they shouldn’t worry too much. In August, the prices for late-model used vehicles on Cars.com […] [Read More]
Potential Used-Car Buyers Still Struggling Economically
Monday, Aug. 26, 2013, 07:58 AM
Auto Remarketing Staff
Manheim chief economist Tom Webb pointed to a series of summertime reports and other consumer trends that show middle-class and lower-income individuals — the primary potential buyers of used vehicles — are continuing to be pinched by a wide array of economic conditions. In this month’s Auto Industry Brief produced by Manheim Consulting, Webb recapped […] [Read More]
AutoTrader Study Uncovers Deep Insights Into How Millennials Relate to Vehicles
Monday, Aug. 26, 2013, 07:57 AM
Auto Remarketing Staff
Millennials — potential buyers between the ages of 16 and 32 — are representing a greater portion of a dealer sales base, so what should managers and salespeople highlight on used models that might appeal to this demographic? AutoTrader.com aims to shed some light on that exact subject. A new study from the site reveals […] [Read More]
Industry Veterans from 16 Companies Establish Automotive Executives Association
Friday, Aug. 23, 2013, 06:00 AM
Auto Remarketing Staff
This week, a diverse group of senior executives from 16 different companies across the auto industry — including a few major players in the used-car and remarketing fields — announced the launch of the Automotive Executives Association, an organization the founding members say is dedicated to facilitating business networking, providing new resources to help members […] [Read More]
Full-Size Truck Trade-In Prices Likely to Remain Stout for Rest of 2013
Tuesday, Aug. 20, 2013, 03:19 PM
Auto Remarketing Editor Joe Overby
Of the eight segments included in the data set from AutoTrader.com’s Trade-In Marketplace, the only one expected to see growth in its TIM instant-cash offer amount from August to September is the full-size truck class, according to data provided to Auto Remarketing. And that won’t be the last of its increases, either. “The full-size truck […] [Read More]
Top-Selling Used Models in California, Florida, Ohio & Texas
Monday, Aug. 19, 2013, 07:59 AM
Auto Remarketing Editor Joe Overby
As just one part of Auto Remarketing’s “Best in Pre-Owned Performance” issue this spring, we shared the top-selling dealers in four specific states – California, Florida, Ohio and Texas – based on 2012 full-year used retail sales data provided by Cross-Sell Reports, a division of Dominion Dealer Solutions. This time around, we take those same […] [Read More]
257,000-Plus Trade-In Offers a Record for AutoTrader Program
Monday, Aug. 19, 2013, 07:57 AM
Auto Remarketing Editor Joe Overby
Double-digit growth in new-car sales tends to free up bucketfuls of used cars to enter the market, as these owners find new homes for their former rides. That certainly appears to have been the case in July. More than a quarter million instant trade-in offers were produced last month through AutoTrader.com’s Trade-In Marketplace, the site […] [Read More]