Analysis
DCH Auto Group Rolls Out New Employee Wellness Program
Thursday, Feb. 4, 2010, 01:54 AM
Auto Remarketing
SOUTH AMBOY, N.J. — The DCH Auto Group is looking for a healthier company outlook beyond just retail sales figures. The group recently launched a comprehensive wellness program for its employees and families. The program, called DCH Life Roads, incorporates a variety of strategies and plans intended to boost wellbeing. It also encourages employees to get […] [Read More]
KBB: Toyota Consideration Falls Sharply But Consumers Expect Automaker to Bounce Back
Wednesday, Feb. 3, 2010, 12:00 PM
Auto Remarketing
IRVINE, Calif. — In the aftermath of its recalls, Toyota has lost more than a fifth of the shoppers who had been thinking about buying one of the brands, according to Kelley Blue Book's Kbb.com. The company also indicated that consideration for the brand has been pushed down to No. 3 behind Ford and Chevrolet, respectively. Specifically, […] [Read More]
Edmunds.com: Toyota Purchase Intent Starts Rapid Recovery
Wednesday, Feb. 3, 2010, 11:59 AM
Auto Remarketing
SANTA MONICA, Calif. — Though Toyota certainly saw a drain in purchase intent during the midst of the "recall frenzy," interest in the brand has begun to rapidly recover in the days following the automaker's announcement of a fix, according to Edmunds.com. Contrary to some other reports, Edmunds.com sees Toyota bouncing back even more quickly. "Toyota purchase […] [Read More]
Edmunds.com: Incentives Fall Despite Late Deals by Toyota Rivals
Wednesday, Feb. 3, 2010, 01:56 AM
Auto Remarketing
SANTA MONICA, Calif. — Though some rival automakers offered special incentives in January to try and lure away "unsettled" Toyota owners and shoppers, these deals only made a "small dent," as overall incentive spending was down 12 percent from a year ago. Specifically, automakers spent an average of $2,382 per vehicle sold on incentives, compared with $2,708 in January […] [Read More]
NADA Backs Truck Campaign for Haiti
Tuesday, Feb. 2, 2010, 01:54 AM
Auto Remarketing
McLEAN, Va. — Auto industry entities are continuing to push initiatives intended to provide aid to earthquake-ravaged Haiti, including a new project endorsed by the National Automobile Dealers Association. The program, dubbed "100 Trucks for Haiti," already has the support of NADA and Starling Chevrolet in St. Cloud, Fla., as a way to benefit the Clinton-Bush […] [Read More]
Toyota Quality Perception Declines; Opportunities for Domestics?
Friday, Jan. 29, 2010, 01:58 AM
Auto Remarketing Editor Joe Overby
BANDON, Ore. — While Wednesday's news that Toyota was temporarily halting production and sales of eight models in U.S. and Canada dominated the headlines, something that began as a "small problem" has led to Toyota dropping in quality perception down to No. 7 among mass market brands, according to CNW Research's latest Purchase Path study. Toyota usually […] [Read More]
Top Stories This Week on AutoRemarketing.com
Friday, Jan. 29, 2010, 01:57 AM
Auto Remarketing
CARY, N.C. — Possibly signaling an industry turnaround, readers of AutoRemarketing.com were drawn to news this past week about CarMax gearing up to hire for about 600 store positions. CarMax indicated the majority of those spot would be in sales. Meanwhile, plenty of readers went to Auto Remarketing to learn about Toyota's decision to halt sales in […] [Read More]
Hertz Takes Eight Toyota Units out of Rental Cycle
Friday, Jan. 29, 2010, 01:54 AM
Auto Remarketing
PARK RIDGE, N.J. — Like a fellow rental company, Hertz has elected to stop offering eight models temporarily that Toyota has stopped sales on. Hertz executives added that they're working closely with the automaker to make necessary repairs as quickly as possible. However, they stressed that that several Toyota models in their rental fleet are not included […] [Read More]
Avis Budget Removes Affected Toyotas from Fleet
Thursday, Jan. 28, 2010, 01:59 AM
Auto Remarketing
PARSIPPANY, N.J. — Following the news about Toyota's recall and suspended production and sales of eight models, Avis Budget Group said in a statement Wednesday that, as a precautionary measure, it will be taking all of automaker's recalled units out of its U.S., Canadian and Puerto Rican fleets. "The safety and peace of mind of our […] [Read More]
Edmunds.com: Do Corvette’s Struggles Point to Larger Trend Among Sports Cars?
Thursday, Jan. 28, 2010, 01:58 AM
Auto Remarketing
SANTA MONICA, Calif. — Chevrolet Corvette sales showed significant erosion in 2009 and fell to their lowest level in almost 50 years, leading analysts with Edmunds.com's AutoObserver.com to speculate whether this decline means consumers are becoming less interested in sports cars, in general. While acknowledging the soft economy's impact, analysts with the site say they are curious […] [Read More]