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Retail
GM Announces New Senior VP for Global Product Development
Friday, Jan. 21, 2011, 06:56 AM
Auto Remarketing Staff
Continuing its slew of announcements, General Motors named a new senior vice president of global product development on Thursday. The automaker appointed Mary Barra to the post. Barra was most recently vice president of global human resources, a post in which she began in 2009. Her position prior to that was as GM’s vice president of global manufacturing engineering. [Read More]
Teacher Wins Lease from Detroit Buick GMC Dealers
Friday, Jan. 21, 2011, 06:54 AM
Auto Remarketing Staff
The Metro Detroit Buick GMC Dealers Association wrapped up its yearlong Detroit Sweepstakes during the recent North American International Auto Show. In celebration of the conclusion, a Buick dealer awarded the grand prize, a two-year lease, to a Michigan schoolteacher. The association’s campaign included more than 30 local events at member dealerships. Entries were collected at […] [Read More]
GM Management Changes Continue with Creation of Global Chief Technology Officer
Thursday, Jan. 20, 2011, 06:58 AM
Auto Remarketing Staff
Continuing a series of upper-level management shuffling, General Motors revealed Wednesday that it assigned one of its veteran executives to the role of global chief technology officer. Tasked with bringing greater focus and urgency to developing leading edge technology for all GM vehicles is Thomas Stephens. The company explained the new CTO position is a […] [Read More]
Acura Calls Upon Athletes to Participate in Facebook Campaign
Thursday, Jan. 20, 2011, 06:54 AM
Auto Remarketing Staff
Acura is hoping action sports enthusiasts will take their passion for the outdoors and blend it with Facebook for the brand’s latest campaign. Brand officials announced this week that they are launching a social marketing campaign to help promote the all-new 2011 TSX Sport Wagon. The “Compete Like a Pro” campaign, hosted on Acura’s Facebook page, aims to […] [Read More]
Lexus Challenges Chassis Strength in Latest Ad Campaign
Wednesday, Jan. 19, 2011, 03:41 PM
Auto Remarketing Staff
Exactly how strong is the chassis of a Lexus LS? To answer the question, brand officials created an elaborate scenario to be the root of a new advertising campaign that debuted this week. Lexus set the scene for what viewers will be seeing in this spot. “A lone crane slowly lifts the front end of […] [Read More]
Ford Invests $400M in Missouri Plant & Will Bring New Vehicle to Factory
Wednesday, Jan. 19, 2011, 06:58 AM
Auto Remarketing Staff
In some good news for the manufacturing sector of a Midwestern state, Ford said Tuesday it will be pumping $400 million into mass enhancements for its Kansas City Assembly Plant and will bring a new vehicle to be produced at the Missouri factory. The new vehicle will come in for production once Ford had transferred […] [Read More]
Chevy Reports 2010 U.S. Market Share Climbed 0.7 Points
Wednesday, Jan. 19, 2011, 06:55 AM
Auto Remarketing Staff
Chevrolet attributed a 16-percent increase in 2010 sales to the better fuel efficiency of its lineup. The brand revealed it sold 1,565,632 vehicles, and gained 0.7 points of market share last year, showing gains across its full line of cars, trucks and crossovers. Chevrolet crossover sales climbed 34 percent in 2010, compared to […] [Read More]
NADA University Offers More Free Online Courses from Partners
Wednesday, Jan. 19, 2011, 06:54 AM
Auto Remarketing Staff
NADA University announced it has added a slew of courses that are free for National Automobile Dealers Association members and are designed to help foster improvement throughout all avenues of a dealership’s business. The online courses are taught by NADA University Partner trainers and delve into such areas as sales, service and F&I. [Read More]
Fiat Mirafiori Workers Vote in Favor of Factory Referendum
Tuesday, Jan. 18, 2011, 06:58 AM
Auto Remarketing Staff
Workers at Fiat’s Mirafiori plant in Italy gave their collective green light to an agreement with the automaker in a referendum last week. With workers voting to accept the terms — albeit narrowly, according to reports — it appears the facility will be used to build Jeep and Alfa Romeo vehicles to be distributed throughout the […] [Read More]
GM Touts Chevy Volt’s Winter Driving Capabilities, Expands Previous Truck Recall
Tuesday, Jan. 18, 2011, 06:56 AM
Auto Remarketing Staff
Winter’s cold still might grip most of the country, but General Motors reassured dealers and owners that the first Chevrolet Volts “came fully winterized.” Turns out, the first retail customers who took delivery of those extended-range electric vehicles reside in New Jersey. The transactions also occurred just as the season’s first major blast of winter […] [Read More]