Retail
GM Touts Sales, Residual Value Performance of 2010 Cadillac SRX
Tuesday, Jun. 15, 2010, 01:58 AM
Auto Remarketing
DETROIT — Executives from General Motors have been delighted with the performance of the 2010 Cadillac SRX since its debut last year. They contend the vehicle now has posted the largest gains in the midsize luxury crossovers for both sales and projected resale value. The automaker asserted total U.S. sales for the SRX through May have […] [Read More]
Statewide Dealer Association Taps APCO/EasyCare as Preferred Provider
Tuesday, Jun. 15, 2010, 01:55 AM
Auto Remarketing
NORCROSS, Ga. — APCO/EasyCare, a national provider of warranties, vehicle service contracts and other consumer benefits, recently became the preferred provider for a statewide dealership association. Company executives were delighted to report they had been chosen by the West Virginia Automobile and Truck Dealers Association. "We are pleased to announce our endorsement of EasyCare as the […] [Read More]
TrueCar.com: Women Still Trail in Vehicle Ownership
Monday, Jun. 14, 2010, 03:59 AM
Auto Remarketing
SANTA MONICA, Calif. — Though U.S. Census Bureau data indicates women make up a slight majority of the country's population, a recent TrueCar.com study found females do not represent the preponderance of registered vehicle owners. In fact, while looking over 13 million actual vehicle registrations covering the last two years, site analysts determined men primarily are […] [Read More]
Edmunds.com, Parents Share Cost-Conscious New Family Vehicle Advice
Monday, Jun. 14, 2010, 03:57 AM
Auto Remarketing
SANTA MONICA, Calif. — For families in the market for a new vehicle, Edmunds.com teamed up with Parents to make recommendations called "Wallet-Friendly Family Cars for 2010." A total of six vehicles were included with MSRP of each starting below $20,000. The ones officials picked were: —Nissan Cube. —Hyundai Elantra Touring. —Scion xB. —Suzuki Kizashi. —Kia […] [Read More]
Chrysler Reveals Marketing Plans for New Jeep Grand Cherokee
Monday, Jun. 14, 2010, 03:55 AM
Auto Remarketing
AUBURN HILLS, Mich. — According to Chrysler Group, the all-new 2011 Jeep Grand Cherokee is a symbol of the new company and the first all-new vehicle to come during the alliance with Fiat SpA. To attract attention and purchasing interest, the automaker has revealed key details of its marketing plan. The first advertising spot for […] [Read More]
GM Says Chevy Nickname Will Live on Despite Contrary Reports
Friday, Jun. 11, 2010, 02:00 AM
Auto Remarketing
DETROIT — A New York Times article out this week proclaimed that the Chevy nickname might be falling by the wayside after it obtained an internal memo from General Motors that discouraged the usage of the moniker. However, in a quick turn of events, GM is now backpedaling, saying that no, the name is not dead, and that customers […] [Read More]
AIADA: Not Quite Celebration Time for Dealers
Friday, Jun. 11, 2010, 01:58 AM
Rick DeSilva
ALEXANDRIA, Va. — If you're under the impression that dealers have arrived at the finish line victoriously with the Brownback amendment, you might want to hold off on the high fives. Here's a dose of reality: We haven't won anything yet. Let me explain. As you know, since late last year there has been a […] [Read More]
Ford, GM Unveil Partnerships with Google Maps
Friday, Jun. 11, 2010, 01:55 AM
Auto Remarketing
DEARBORN, Mich., and DETROIT — Ford and General Motors each recently announced Google Maps is being integrated into their vehicles' two popular navigation technology platforms. Available later this month on Ford units equipped with the "Send to SYNC" feature, drivers who already use SYNC with Traffic, Directions & Information can select a destination on Google Maps […] [Read More]
Beige Book: Several Markets Show Stronger Auto Sales
Thursday, Jun. 10, 2010, 02:00 AM
Auto Remarketing Editor Joe Overby
WASHINGTON, D.C. — Auto sales climbed throughout the country, although a few of the 12 Federal Reserve Districts have seen the upswing slow down, according to latest Beige Book report. The report also indicates that some areas have experienced vehicle demand that is stronger than the speed of production, and this has affected dealers. "Vehicle sales also […] [Read More]
New Toyota Ad Campaign Showcases Safety System
Thursday, Jun. 10, 2010, 01:56 AM
Auto Remarketing
TORRANCE, Calif. — As the automaker emerges from its recent challenges with safety recalls, Toyota Motor Sales USA has rolled out a new advertising campaign to get the word out about its Star Safety System that comes standard on its entire lineup of new vehicles. The five safety technologies included in this system, all of which […] [Read More]