LeaseTrader.com is seeing significant vehicle listing growth connected with laid-off autoworkers who secured vehicles thanks to heavy discounts available while they were still employed with an OEM. In fact, site officials said the volume of lease-trade deals on vehicles from former auto employees has doubled so far in 2010 compared with what they normally process. For LeaseTrader.com […] [Read More]

Earlier this week, Lincoln rolled out “urban advertising” efforts for the 2011 Lincoln MKX that reach out to women and demonstrate what makes the crossover unique and how the Lincoln brand itself has become “both sexy and smart,” according to the automaker. [Read More]

Among the various online programs that Penske Automotive Group has recently rolled out is a new site that can help Penske’s network of dealers expand their reach and connect with more shoppers. Searchable through PenskeCars.com are close to 25,000 listings of new, used and certified pre-owned vehicles that can be found at Penske dealerships nationwide. [Read More]

TrueCar.com discovered that the majority of 13 luxury brands are gaining sales traction so far this year while at the same time decreasing their incentive spending as compared with 2009. Which nameplate is leading this charge in an overall weak economy? TrueCar.com says it’s Cadillac. Site analysts calculated Cadillac has had a surge in 2010 sales […] [Read More]

After a tremendous boost for the site and its advertisers spurred largely by the company advertising in last year’s game, Cars.com said today that it will once again have a marketing presence in the Super Bowl. The company plans to debut two 30-second commercials during Super Bowl XLV, which is scheduled for Feb. 6 in […] [Read More]

The Montreal Automobile Dealers Corp. has teamed up with NADA University — the U.S.-based National Automobile Dealers Association’s education arm — to bring its members a NADA training program. The four courses will be based on NADA’s Dealer Academy curriculum. The first is scheduled for Tuesday, Wednesday and Thursday in Montreal. All spots for the debut class […] [Read More]

Less than a week after reaching the 100 mark, America’s Car-Mart rolled out its 101st dealership Thursday. While store No. 100 came online in Opelika, Ala., company executives decided to broaden their footprint near their headquarters and open a second facility in Springdale, Ark., for this new opening. The store raises Car-Mart’s total in Arkansas to 37. […] [Read More]

Chrysler’s Ram Truck brand has rolled out a new marketing promotion that, once again, taps into what looks to be a built-in base of consumers with a strong potential to buy pickup trucks: country music fans. After partnering with the Academy of Country Music for its annual awards program earlier this year, Ram has now teamed […] [Read More]

The owner of Stadium Auto could have kept all of the healthy profits he made when he turned trades from a customer who was downsizing due to ill health and serious financial troubles. Instead, Hassan Rhamatti decided to write out a sizable check back to the customer. Rhamatti called the customer to inform him a […] [Read More]

More than 700 General Motors dealers recently took home 2009 Mark of Excellence awards, Auto Remarketing learned this week. The list of winners represents a broad spectrum of the U.S. markets. The dealers recognized by GM for their achievements appear to be quite honored. For example, Jim Ellis Chevrolet claimed its management beamed with pride and gave a pat on […] [Read More]