After rolling out its new Overdrive homepage advertising solution earlier this year, AutoTrader.com revealed some enhancements to the interactive tool it thinks will “increase exposure” of a dealer’s inventory online. The site has launched campaign-specific advertising solutions called “’Overdrive Dealer Solutions’ that complement OEM Overdrive advertising buys,” officials explained. [Read More]

Taking into account the needs and suggestions expressed by customers, Xcira’s OnLine Ringman has collaborated with Auto Auction of Montana and its online bidders to roll out an enhanced bidding screen for the product. Auto Auction of Montana IT manager Steve Gertsch said OnLine Ringman’s revamped bidding screen lets online customers take their time in […] [Read More]

CarSoup has something new on the menu for its subscribing dealers, with the announcement of an expanded partnership with Carfax. On Friday, CarSoup and Carfax reported that Carfax Vehicle History Reports are now integrated into the CarSoup iPad app. This offers free Carfax Vehicle History Reports from subscribing dealers to consumers who are shopping for […] [Read More]

As consumers increasingly trend toward utilizing the Internet to purchase products and services, auto and transportation companies are staying in the loop by launching mobile websites that offer customers instant quoting and easy access to information. JMN Logistics, as part of its continuing efforts to stay current in technology, recently announced the launch of its […] [Read More]

DealerRater discovered earlier this week that the site attained a significant milestone, reaching 700,000 reviews. Officials determined DealerRater reached that threshold by receiving an average of 870 new reviews per day. The site also said it tabulates a new review every 55 seconds on weekdays. DealerRater believes the uptick in reviews posted on the site […] [Read More]

With many dealers ramping up their online presence and searching for ways to market their store successfully on the Web, it is arguably becoming more and more importantto maintain consistency across advertising mediums, as well as preserving a store’s reputation on the Internet.  In light of this growing issue, Prime Response — a division of […] [Read More]

With more consumers turning to mobile devices for vehicle shopping purposes every day, many dealers are choosing to take advantage of this marketing space. That said, AutoMotion — a developer of mobile apps for dealers — revealed today improvements to its platform technology, which the company contends will increase flexibility  for clients. Commenting on the […] [Read More]

Dealers looking to better manage their pre-owned inventories have a new tool to use, in the form of a recently-announced market pricing product for used vehicles. This week, Dealer Wizard announced that it has added the National Automobile Dealers Association’s AppraisalPRO software as a standard feature to help its dealer clients improve the management of […] [Read More]

The introduction of a new tool to help dealers with their social media marketing targets the dealers’ local communities. Announced this week was the launch of KPA Local Engage, which the company says offers collaboration with a social media expert, localized promotions and social media management software, all in one service. “The way to make […] [Read More]

After word of an initial public offering at AutoTrader Group surfaced this past weekend,  the news out of Atlanta on Tuesday turned back to the realm of online vehicle listings, as AutoTrader.com rolled out a new solution geared to protect information of private sellers. Following a successful year-long test pilot, the site launched Privacy Shield, […] [Read More]