In an effort to accelerate the expansion of development of the 4G LTE network in the automotive and telematics areas, Verizon revealed late last week the formation of the 4G Venture Forum for Connected Cars. Which OEMs will be partnering with the company? Verizon noted that BMW, Honda, Hyundai, Kia and Toyota are joining Verizon […] [Read More]

SOCIALDEALER — a social media management company out to help dealers create, manage and monitor their social activities through one centralized Web platform — introduced a new tool for Facebook. On Wednesday, SOCIALDEALER announced it now offers dealerships the ability to create and buy mobile sponsored-story placements from Facebook. Officials mentioned the service offering comes […] [Read More]

Bringing its automotive brand partner count to 19, Internet radio provider Pandora revealed the latest addition to its line-up on Wednesday. Joining its group of automotive partners is Mazda, who has announced plans to integrate the service into the radio of its vehicles. The OEM noted that Mazda models that will feature Pandora are expected […] [Read More]

Used- and new-vehicle listing site AutoSales.com this week launched what officials are calling their Automotive Research Lab, an outlet that’s geared to generate insights available only on the site’s blog. Officials explained AutoSales.com’s blog provides buying information directly from people fully immersed in the world of vehicle sales. “AutoSales.com’s automotive insights are generated based on […] [Read More]

A digital marketing package discounted at 40 percent is the just-announced June member deal from Dealers United. The package partnership, including search-engine marketing and pay-per-click advertising, is from Haystak Digital Marketing. Based on the negotiated terms, Dealers United reports that its members can save more than 40 percent on the package over regular pricing. Haystak […] [Read More]

Automotive marketing company Digital Air Strike recently revealed it has developed a program to help dealers adapt to the latest shifts in Google’s business advertising landscape. In an effort to help dealers adapt to the migration from Google Places business pages to the new Google+ Local pages, the company will be holding Webinars on the […] [Read More]

Marketing company DMEautomotive has released a new call management solution for dealers it contends spans the “gamut” of contact management needs. MasterCall, an  inbound/outbound call management solution, is designed to “solve a critical gap in customer relationship management that costs dealerships hundreds of thousands of dollars per year: missed and mishandled sales and service calls,” […] [Read More]

Dealerships have a new tool available to analyze their online efforts. Automotive online marketing company Automotive Internet Media has announced the launch of its all-in-one package for dealers’ digital and interactive marketing. The company, which offers services in more than 10 marketing communication disciplines across numerous strategic platforms, reports it has developed a full-service package […] [Read More]

CarToBuy.com, a website that reviews each current model of new cars and trucks, recently added the ability for visitors to read and review dealership interactions. The site explained that visitors can enter their ZIP code and see dealers that are located close to them, and read the reviews to make sure the dealer offers “the […] [Read More]

A new buying guide is meant to help consumers choose a car with money in mind. zAutos last week introduced its online car-buying guide, 10 Simple Steps to Sanity, which outlines 10 critical points for consumers to consider when purchasing a vehicle. From formulating a budget to safety ratings to warranties, zAutos said the guide […] [Read More]