Dealerships that are part of the AutoShopper.com network will have use of new custom websites by the end of June, as part of the company’s enhancement of its AutoPilot product. “Many car dealerships are looking to increase online presence and attract new customers, especially since auto shopping is such a competitive marketplace,” said Dani Lunsford, […] [Read More]

From used-car reviews to reasons to buy,  AutoTrader.com reports its videos have surpassed the 1-million views mark on the company’s YouTube channel. Launched in December 2010, the AutoTrader.com YouTube channel currently houses more than 225 videos aimed at mainstream car shoppers. “We know that video is an important part of the car shopping process, as […] [Read More]

Another state’s database has been added to Auto Data Direct’s system that offers real-time motor vehicle records. Broadening the access to dealers and other parties, the company revealed this week that with the addition of Minnesota’s motor vehicle records, it now offers real-time access to 26 state databases for qualified companies.   Dealers can access the […] [Read More]

Mobile ad network Mojiva released some info Wednesday that suggests consumers may be looking to their phones when searching for their next vehicle. According to its quarterly Mobile Audience Guide, 50 percent of respondents expressed interest in using their mobile phone to research buying or leasing a vehicle. “The latest version of the guide provides […] [Read More]

Get Auto and Marchex Inc. this week announced a service partnership meant to offer dealers comprehensive, measurable reporting for inbound consumer calls. The collaboration will provide GetAuto.com with call tracking and analytics technology that can help ensure the quality of leads provided to dealers and help dealers best channel their advertising dollars, the companies said. […] [Read More]

In an effort to help dealers generate more high quality trade-appraisal leads via mobile technology and social media, Black Book Online revealed Tuesday an upgrade to its Activator platform. The sales-lead generator noted that the new enhancements include “a mobile version of Trade-In Activator, full social media integration,  a new Lead Insight tool to work […] [Read More]

Dealers now have yet another way to communicate with shoppers. Customer relationship management company DealerSocket revealed Tuesday the release of SocketTalk — a texting tool that allowing “instant two-way communication between the dealership and a customers’ mobile device,” as well as instant messaging from within the CRM to internal DealerSocket users. [Read More]

AutoShopper.com is breaking away from its old business model of print publications  to add a one-click way for dealers to promote their inventories. By adding new open source technologies from That’s Us Technologies to its dealer management structure, AutoShopper.com contends dealers will find it easier and faster to promote their used cars to buyers on […] [Read More]

DrivingSales announced Tuesday it has brought in the general manager of the nation’s top-selling Suzuki auto retailer to serve as the head of its dealer services division. Appointed to the position is Tom White, Jr., who was most recently the GM of Suzuki of Wichita. The Kansas dealership has been ranked No. 1 in sales […] [Read More]

In the same month another large dealer group unveiled its mobile app, more than 50 Lithia Motors dealerships now have a tool to reach consumers through their smartphones. Earlier today, DMEautomotive rolled out Driver Connect for Lithia stores, an app specifically targeted to help group dealerships solve the service “generation gap” and keep “next generation” […] [Read More]