Subaru of America revealed Thursday it has released a set of new iPad apps for some of its 2012 models. The Dynamic Brochure iPad apps for the 2012 Subaru Impreza, Impreza WRX/STI, Outback, Legacy and Forester are “fun and interactive consumer tools” the company contends. [Read More]

NCM Associates announced this week its information technology team completed development of an exclusive online operations analysis tool specifically for its clients with multiple dealerships and franchises. Officials explained the Proprietary Dealership Heat Map is designed as a Web-based management dashboard represented as a series of dealership blueprints. The departments within each dealership’s blueprint are […] [Read More]

Online marketplace Autobytel revealed today it hit a benchmark milestone at the first quarter of this year came to an end. The company celebrated surpassing more than one million views to its YouTube Channel, which was launched in mid-December of last year. “The popularity of Autobytel’s YouTube channel demonstrates the quality of and demand for […] [Read More]

Thanks to the enhancement to the Lead to Show incentive solution that HookLogic announced today, dealers can now use the tool to offer incentives to shoppers visiting their websites or using their apps. “HookLogic’s new Web to Show Mobile solution coupled with our AutoHook suite of products mean we are able to influence car buyers […] [Read More]

Recently revealed, Harley-Davidson is giving its female fans from all over the world a chance to speak out about their experiences with the iconic motorcycles. With its new interactive website the Buzz Wall, women can share their stories about “why ride or why they want to learn to ride,” the company explained. [Read More]

Since Twitter sees domestic automakers utilizing the social media platform more, the company recently opened an office in the Motor City. Twitter spokesman Robert Weeks said the company will have a “handful” of employees in Detroit, according to a report from Reuters. Weeks indicated these employees’ efforts will be aimed at working with brands from […] [Read More]

It was announced late last week that personalized radio service Pandora has a couple new partnerships with OEMs. First, the company revealed at the New York International Auto Show that it has added Nissan as the latest automaker to offer in-car availability of Pandora. And the new service will be featured in the 2013 Altima […] [Read More]

Dealers who already are familiar with Digital Air Strike won’t see that brand go away even after a recently completed merger with ResponseLogix. This week, officials declared that Digital Air Strike would be the official company name of the recently merged automotive digital marketing companies headquartered in Silicon Valley. Officials explained that Digital Air Strike […] [Read More]

Craigslist is the fourth most visited independent site for car buyers, according to a recent study conducted by J.D. Power. That’s more than Edmunds, Cars.com and NADAguides.com. How have they been able to get so popular? Simple: strict ad posting rules that if broken are harshly punished. If you choose to break their rules, you […] [Read More]

Dataium has rolled out a redesigned version of its VisiCogn INSITE business intelligence and data reporting tool, and this enhanced solution is now available for dealers to use. The revamped INSITE tool has been integrated into the VisiCogn Knowledge Center platform and is designed to bolster overall performance and usability for dealers, the company explained. […] [Read More]