Cobalt revealed Wednesday that it has been tapped as a Google AdWords Premier SMB Partner so that it can now help educate small/midsize businesses that are looking for assistance with online advertising efforts. To earn this distinction as a Premier SMP Partner, firms must pass Google’s requirements for qualification, transparency and customer service. Among these tasks are […] [Read More]

J.D. Power and Associates, along with SmartEnergy IP — a research and consulting organization designed to communicate the benefits of the Smart Grid  — revealed Wednesday the speaker lineup for their Smart EV Executive Leadership Forum to be held  Nov. 7th in Washington, D.C., at the Hyatt Regency Washington on Capitol Hill. [Read More]

Dealers advertising their used vehicles on Kelley Blue Book’s Kbb.com now have another tool at their disposal that can help foster greater transparency and consumer confidence. Thanks to a deal between KBB and Experian Automotive, dealers can add in Experian’s AutoCheck vehicle history reports to their listings on Kbb.com. These reports contain information on whether […] [Read More]

Dealers have used TV marketing for decades to bring in customers to their showrooms, and now a North Carolina television station owner is rolling out a new media technology and services company to assist stores. Capitol Broadcasting Co., which owns WRAL-TV in Raleigh, N.C., among other properties, recently launched Albright Digital, a subsidiary aiming to […] [Read More]

Ford confirmed Jim Farley, the automaker’s group vice president for global marketing, sales and service, will deliver a keynote address at this year’s BlogWorld & New Media Expo in Los Angeles, becoming the first auto industry executive to address this event. The OEM highlighted Farley will talk about how Ford is adopting more authentic and […] [Read More]

Revealed late last week, NADAguides has now integrated Chrome System’s PaymentDriver solution into its website. Introduced earlier this year, the payment solution allows dealers and other third party online providers to offer consumers the ability to generate online monthly payments for specific vehicles. [Read More]

For those planning a holiday road trip or for sports fans that spend most fall weekends tailgating, Cars.com has some news that might spice up drivers’ time on the road or at the game. Revealed late last week, the site announced it has launched three new custom Pandora branded radio stations. The stations titled, “Road […] [Read More]

Car and Driver and marketing organization Jumpstart Automotive Group revealed this week the launch of a new tool designed to aid consumers in the market for a luxury vehicle. Luxury Vehicle Advisor gives users the ability to prioritize luxury car features that they find most important when making a purchase. Then, they can compare units […] [Read More]

After acquiring VinSolutions this past June, AutoTrader.com highlighted a number of plans for its subsidiary earlier this week. As the two businesses collaborate, AutoTrader.com is focusing on initiatives that will “maximize the dealer’s experience with VinSolutions,” such as adding more staff and developing deeper product integration between the two businesses. [Read More]

On Wednesday, Selig Technologies released a major update to VIN Viper for iPhone, the mobile appraising tool where dealers can scan a vehicle identification number or select the year, make and model to gather information. Most notable in this new release is the removal of device restrictions and user limits. SeligTech president Jason Seligman explained […] [Read More]