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Technology
New Website Aims to Push Buying Process Online
Wednesday, Sep. 14, 2011, 05:54 AM
Auto Remarketing Staff
As dealers use the Web more for wholesale purchases, a new site is attempting to push the entire retail buying process online. Cars Out The Door rolled out a solution Tuesday intended to deliver free, unlimited Internet leads to dealerships. The goal of Cars Out The Door 1.0 is to move every aspect of selling […] [Read More]
AutoRevo Says Dealer Feedback Strong on Craigslist Tool Improvement
Monday, Sep. 12, 2011, 07:57 AM
Auto Remarketing Staff
A month after launching its new Craiglist tool to existing clients, AutoRevo highlighted how much the enhancement has boosted dealers’ inventory listings online. Among the performance improvements AutoRevo noted: —Only 9 percent of postings are getting “ghosted.” The company explained “ghosting” is the term applied when users make a post on Craigslist and the system […] [Read More]
Mojo Motors Expands Dealer Participation to More Northeast Markets
Monday, Sep. 12, 2011, 07:56 AM
Auto Remarketing Staff
Mojo Motors now includes more markets where participating used-vehicle dealers can join the website that aims to connect the stores with qualified local buyers who are ready to make a purchase. After rolling out earlier this year in Boston and Providence, R.I., Mojo Motors now covers the Massachusetts cities of Worcester and Springfield, two of […] [Read More]
Edmunds Adds Used-Car Search Tool to Site
Friday, Sep. 9, 2011, 05:59 AM
Auto Remarketing Staff
Edmunds.com revealed Thursday that it has rolled out a new feature on the site than can help connect dealers with potential used-car buyers and generate more exposure for their used inventory. After what the company called a successful pilot, Edmunds added a used-car inventory search tool. While it helps shoppers find used cars in their […] [Read More]
HookLogic Lands First Multi-Million Dollar Institutional Investment
Friday, Sep. 9, 2011, 05:57 AM
Auto Remarketing Staff
After six years of profitable growth, HookLogic obtained its first institutional investment Thursday. The company revealed Bain Capital Ventures is pouring $9.5 million of financing into HookLogic. Executives indicated the funding will be used to further develop their unique software-as-a-service platform that has underpinned the company’s record growth in the first half of 2011. HookLogic […] [Read More]
NASA Relives Connection to Racing with New Website
Friday, Sep. 9, 2011, 05:54 AM
Auto Remarketing Staff
NASA recently launched a new interactive online program designed to give race fans the chance to learn about the many contributions the agency has made to the racing industry. The “Rockets to Race Cars” site can allow users to navigate through the NASA garage and learn about heat-resistant paint, fire-resistant materials, the development of better […] [Read More]
BookItOut Unveils New Website, Flat Rate Pricing
Thursday, Sep. 8, 2011, 05:55 AM
Auto Remarketing Staff
BookItOut recently launched its new website — a platform aimed to offer dealers valuable tools to increase sales for a smaller investment than the competition. Site officials highlighted their application is completely device agnostic with no hardware or sync requirements, providing dealers access to their inventory and valuable market insight from any Web capable device. […] [Read More]
Car and Driver Jumps Into Social-Media Gaming
Thursday, Sep. 8, 2011, 05:54 AM
Auto Remarketing Staff
Car and Driver magazine has entered the social-media gaming foray by teaming up with Cie Games’ “Car Town” on Facebook. Under the partnership — which launches this week and runs into next year — the publication is being integrated into the game. As such, new-car releases and announcements will be displayed within the game, showing up as […] [Read More]
Painter: TrueCar’s Newest Acquisition & Funding to Help Dealers Sell Cars
Wednesday, Sep. 7, 2011, 03:46 PM
Nick Zulovich
As much as TrueCar’s Scott Painter wanted to discuss Wednesday’s newest acquisition and capitalization, the company’s founder and chief executive officer insisted to Auto Remarketing that the “bigger story” is about dealers. Painter believes the retail side of the auto industry “has had its toughest four-year stretch in the last 110 years. “I think the […] [Read More]
FordDirect Now Texting Local Deals to Customers
Wednesday, Sep. 7, 2011, 02:50 PM
Auto Remarketing Staff
Ford franchised dealers now can watch more “ups” arrive through text messages. FordDirect on Wednesday revealed details about a new mobile service that can enable shoppers to receive prompt, targeted information about Ford vehicles by simply sending a text message from their mobile device. Powered by mobile marketing and advertising company Hipcricket, FordDirect explained the […] [Read More]