Pandora announced that more consumers looking to buy a Ford or Scion can take advantage of its personalized radio service through their cars, not just through  iPods, computers or smartphones. The Internet radio company revealed Tuesday that it continues to expand its presence in the automotive world by forging a new partnership with Scion and […] [Read More]

Along with rolling out a new iPhone app, AutoTrader.com discovered because of the steady decline in gas prices throughout June, American consumers are showing signs they want to shift their focus back to trucks and SUVs. AutoTrader.com’s June Trend Engine Report showed trucks and SUVs have gained consumer interest since May and that interest in […] [Read More]

As gas prices continue to fall, dealers might see demand for mid-size trucks and SUVS make a comeback, according to LeaseTrader.com’s latest findings. After springtime highs came in at around $4 per gallon and devastated these very same market segments, the almost 50 cent per gallon drop since May seems to have had just the […] [Read More]

Black Book Online announced Wednesday that it is now providing its Activator Complete lead-generating module for Asbury Automotive Group, which will include the product on 52 of its dealerships’ websites. Activator Complete collects the following information from shoppers on a dealer’s website: the make/model in which the shopper is interested, the trade-in value of the […] [Read More]

Kain Automotive revealed this week it will be holding a two-day workshop designed to share digital marketing and social media tools, tactics and tips to help dealers move more units off their lots. The internet sales training and digital marketing company aims to offer dealers a way to build a “favorable online reputation,” it noted. […] [Read More]

Kelley Blue Book has broadened its OEM advertising and business development team throughout the country, promoting one executive to serve in a vice presidential role while also hiring on some additional leaders for the company’s Detroit office. KBB promoted Susan Makuch Brown to serve as vice president of OEM advertising and business development, as Robin Cooper […] [Read More]

DealerTrack AAX has officially finalized its acquisition of eCarList, completing the purchase of the management and merchandising solutions provider a little more than a month after announcing the deal on May 25. Per the transaction, eCarList’s fleet of inventory management and online marketing tools are now included in the DealerTrack Inventory Solutions Group. [Read More]

It was revealed Tuesday that Dealix — which is part of the Dealer Services Group of Automatic Data Processing — now powers the new-car quote and dealer selector platform for NADAguides.com. The partnership adds to the list of auto websites already employing Dealix in their new-car quote processes — those being Yahoo Autos, MSN Autos […] [Read More]

Incorporating a host of new features aimed at connecting dealers with potential buyers, Autobytel on Thursday launched its revamped website, emphasizing the tagline, “Your Lifetime Automotive Advisor.” Developed with extensive consumer input, Autobytel highlighted the redesign incorporates bold colors, updated graphics, nearly 1 million rich vehicle images, user-friendly navigation and new, innovative tools for consumers […] [Read More]

The Specialty Equipment Market Association recently gave the SEMA Educational Institute eLearning Center an upgrade, giving SEMA members and other professionals in this segment of the auto business the opportunity to tap into more than 200 online business courses. And for a limited time, visitors can download these classes for free. Once the trial period […] [Read More]