Preferred Warranties recently announced it has taken its service contracts online to help dealers more efficiently walk customers through their options in the F&I office when purchasing a used vehicle. Launched in early June, the company’s new online contract entry program eContract allows dealers to instantly compare and present Preferred Warranties service contracts to customers, […] [Read More]

With the title of world’s top-selling automaker likely slipping out of the grips of long-time king Toyota due to the production fallout from the Japanese earthquake, several automakers are licking their chops to replace Toyota atop the global rankings. One of those, Volkswagen — which has had its eye on the prize for quite some […] [Read More]

Automotive social media and brand reputation company GOSO announced Tuesday that it will be offering its products to all industries starting this week and will be expanding operations to a second office. The company that was founded in 2008 began piloting some of its Facebook applications last month, but surpassed its expectations by signing up thousands […] [Read More]

After close to a year of development, ActivEngage recently rolled out a new mobile application that allows dealers to use their mobile devices to tap into advanced chat capabilities. Essentially, dealers can use the mobile application to access chat functionality from virtually anywhere. “We spent a great deal of time on the development of the […] [Read More]

CarLocate.com, the online vehicle search offshoot of Reynolds and Reynolds, unveiled three site upgrades aimed to make shopping easier and more efficient for consumers. The three upgrades include: —Quick look vehicle views can enable shoppers to review additional details about a vehicle without navigating away from their current vehicle search results. —Automaker pages geared to […] [Read More]

Taking note of consumer’s on-the-go lifestyles, Ford and FordDirect — a joint venture between the automaker and its dealers — last week announced the launch of iPad and smartphone optimized versions of the Ford and Lincoln Build and Price online customer shopping tool. [Read More]

Quorum Information Technologies, based out of Calgary, Alberta, has bulked up the Dealer Resource Center website that it rolled out earlier this year. The company has expanded the functionality of this customer-focused site per its efforts to allow dealers to better utilize the XSELLERATOR dealership and customer management system product. Officials believe that if dealers […] [Read More]

Thanks to significant dealer input, Cobalt announced on Thursday the immediate availability of its Dealer Command Center for all Cobalt customers. The company explained Dealer Command Center can provide dealers with insightful performance analytics together with an integrated suite of digital marketing management tools. Officials explained this major enhancement of the Cobalt platform was guided […] [Read More]

General Motors revealed a newly created position earlier this week: director of digital strategy and integration. Appointed to the post is Jon Beebe, whose most recent post was digital marketing manager for Ford and Lincoln. In the new position, Beebe reports to GM’s global director of digital and social engagements Liz Boone. “We want to […] [Read More]

HookLogic, a company that provides incentive programs to help increase traffic for various lead-driven businesses, including auto dealerships, announced today a newly appointed president of its automotive business unit. Tapped for the job is David Metter, who previously served as chief marketing officer for dealer group MileOne Automotive and as director of sales for Autobase, […] [Read More]