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Technology
TK Carsites Joins Automotive Advertising Network
Wednesday, Oct. 13, 2010, 05:55 AM
Auto Remarketing Staff
Thanks to the company signing on to the Automotive Advertising Network, dealers who utilize the services of TK Carsites now have a digital marketing tool at their disposal that can help them generate more leads and sale and boost their search-engine visibility. [Read More]
Jeep Jumps on to Foursquare
Wednesday, Oct. 13, 2010, 05:54 AM
Auto Remarketing Staff
Chrysler’s Jeep brand has expanded its “geosocial” presence, announcing Tuesday that it now has a Foursquare profile. Jeep claims that it is the first auto brand to sign on to Foursquare, which, as some may know, is a location-based social-networking application. Doing so gives Jeep quite an audience to tap into, as officials said there […] [Read More]
Cars.com Taps VP of Technology
Tuesday, Oct. 12, 2010, 05:57 AM
Auto Remarketing Staff
Cars.com revealed its vice president of technology late last week. Appointed to the role is Kayne Grau, who has been with the company since 2008. In the new position, Grau’s duties include leading strategy and guiding projects for the company’s information technology initiatives. “Kayne brings to the task an impressive track record here and extensive experience managing […] [Read More]
Ford Rolls Out Latest Tool So App Developers Can Leverage SYNC Technology
Tuesday, Oct. 12, 2010, 05:55 AM
Auto Remarketing Staff
Ford continues to look for ways smartphone application developers can modify existing apps to work hands-free using voice recognition through SYNC. So automaker executives recently went to one of the largest annual gatherings of the wireless telecommunications community to release their Software Development Kit (SDK). It’s meant to assist these developers and forge a more […] [Read More]
Vast, U.S. News Automotive Strike Deal
Monday, Oct. 11, 2010, 07:56 AM
Auto Remarketing Staff
U.S. News Automotive has teamed up with Vast.com for a new service that can connect dealers more easily with car buyers online. Basically, by using the Vast.com-powered search function, shoppers can access a list of the models for sale fitting their criteria via U.S. News Automotive. [Read More]
Chrysler, Car and Driver Unveil App to Combat Texting While Driving
Sunday, Oct. 10, 2010, 07:54 AM
Auto Remarketing Staff
Chrysler and Car and Driver teamed up and rolled out a free mobile application for Android and BlackBerry devices created to combat the dangers of texting while driving. The primary function of Txt U L8r is to respond to text messages automatically without forcing drivers to take their eyes off the road or their hands […] [Read More]
NIADA Highlights New Features of Revamped Website
Thursday, Oct. 7, 2010, 05:57 AM
Auto Remarketing Staff
The National Independent Automobile Dealers Association recently rolled out the first of two phases of its revamped website. The first phase incorporates four brand-new features aimed at bringing more clarity and ease of use for NIADA dealer members and association service providers. They include: —More user-friendly site interface and navigation. —The entire NIADA membership roster […] [Read More]
MPi Revamps Website to Help Dealers Push Service Work
Wednesday, Oct. 6, 2010, 05:56 AM
Auto Remarketing Staff
Mobile Productivity announced Tuesday that it used a thorough review and extensive dealer feedback to launch a redesigned version of its website. MPi officials emphasized that the revamped tools at www.mpifix.com aim to help dealerships manage the vehicle inspection process better with the MPi World Class Inspection (WCI) system. David Boyle, president and chief operation […] [Read More]
NADAguides.com Announces Director of Business Development
Tuesday, Oct. 5, 2010, 05:55 AM
Auto Remarketing Staff
NADAguides.com revealed Monday that it has appointed a director of business development. Named to the post is Skip Esch. His role will have him heading up all business development areas. His duties include leading overall business development strategy, existing client management and finding new market segments for the company to enter. Esch’s experience includes auto advertising and […] [Read More]
Ford Invites Digital Influencers to Compete to Test Drive the New Focus
Monday, Oct. 4, 2010, 07:55 AM
Auto Remarketing Staff
At the Paris Motor Show, Ford announced it is inviting just about everyone with an affinity for social networking and digital influencing to compete to participate in its inaugural global test drive of the next generation Ford Focus. [Read More]