ATLANTA — AutoTrader.com believes it now has a textbook plan to help any size dealer boost online advertising efforts in retailing new- and used-vehicle inventories. On Wednesday, site executives released the availability of a free, four-chapter book called the Online Marketing Handbook. They explained the book is broken down into four distinct sections with the first […] [Read More]

CARY, N.C. — A discussion on how dealers can enhance the depth and sales performance of their certified pre-owned inventory brought together hundreds of dealership managers and sales personnel for Tuesday's free Webinar orchestrated by the Pre-Owned Automobile Dealers Alliance.  Participating dealers learned more about why "adds and deducts" are so important in valuation from Ricky Beggs, […] [Read More]

SALT LAKE CITY — Late last week, DrivingSales.com revealed the dates and a few details regarding the second annual DrivingSales Executive Summit. The event, which will be held from Oct. 18 through Oct. 20 at the Encore Wynn Las Vegas, is built around the best-practices sharing between dealer professionals on DrivingSales.com. It is designed to assemble […] [Read More]

LAS VEGAS and ARLINGTON, Texas — The National Independent Automobile Dealers Association unveiled the 2010 Quality Dealer of the Year on Thursday night at the association's 64th Annual Convention and Expo in Las Vegas. Earning the award was Paul Warren Claborn, who was recognized during the ceremony with what is considered to be the most prestigious […] [Read More]

MISSISSAUGA, Ontario — While auction pricing was still soft during May in Canada, values were not as low as seasonally expected, which helped to push the ADESA Canada Used Vehicle Price Index up from its April level. Specifically, ADESA's data — powered by ALG Canada — indicated that there was a 0.5-point increase in the index from the […] [Read More]

STRATFORD, Ontario — Toyota Canada said recently that one of its stores in Ontario has become the first dealership in the nation to earn Gold Certification in the Leadership in Energy and Environmental Design Green Building Rating System. Moreover, officials indicated that the $4 million facility of Stratford Toyota is also the city of Stratford's first […] [Read More]

LONDON, Ontario — CarProof has teamed up with DMT Development Systems Group for a partnership that will bring the vehicle history report company's assortment of online marketing tools to DMT's e-Drive product suite. Officials explained that DMT — a Web and software developer for the auto industry — works, for the most part, with automakers. In doing so, […] [Read More]

SANTA MONICA, Calif. — Analysts from TrueCar.com believe the generous discounts and customer incentives automakers handed out in May are spilling over into June. According to the site's TrueTrends Report for June, domestic manufacturers are leading this charge. Brand discounts for nameplates such as Chevrolet, Ford, GMC, Chrysler and Lincoln are regularly topping 10 percent. When […] [Read More]

SAN FRANCISCO — Jumpstart Automotive Group learned on Tuesday that another automaker not only has passed Chevrolet in consumer shopping interest within its 11 industry websites, but increased its advantage by 10 percent. Executives claim Ford overcame Chevrolet at the midway point of 2009 to become the No. 1 shopped and researched brand across the Jumpstart […] [Read More]

ATLANTA — For dealers unable to attend the National Independent Automobile Dealers Association's Annual Convention ongoing in Las Vegas, Amanda Savage from The Wholesale Institute offered some tips on how to boost a store's online showroom. Among the 10 recommendations, Savage covered several topics often discussed through TWI, Manheim's free traveling workshop series. She was expected to […] [Read More]