ATLANTA -

This morning, Contact At Once is releasing a list of the 20 vehicles that shoppers have mentioned the most in their online chats with dealers this year.

The leader of the pack? The Toyota Camry.

The company’s semi-annual list of Most Chatted About Vehicles is based on 3.2 million chats hosted between consumers and dealerships from January through the end of June; the order is determined by how many times a specific vehicle is mentioned by consumers while chatting online with dealers.

Beyond the Camry in the top spot, Contact At Once said, “the top 20 list also includes several trucks and SUVs—supporting industry analysis predicting a 2013 resurgence in their sales—along with American classics, the Chevrolet Camaro and Ford Mustang.”

As listed by the company, the 2013 (January-June) Top 20 Most Chatted About Vehicles are as follows:

Toyota Camry     
Chevrolet Silverado     
Chevrolet Camaro     
Ford F150     
Ford Mustang
Ford Focus     
Nissan Altima     
Hyundai Sonata     
Honda Accord     
Honda Civic     
Chevrolet Cruze
Jeep Grand Cherokee     
Jaguar XF     
Honda Pilot
Chevrolet Traverse
Ford Fusion
Kia Sorento
Jeep Wrangler
Toyota Sienna
Jaguar XJ

Explaining more on how its software works, the company noted: “As shoppers research the vehicles they’re interested in on dealership websites, OEM websites, online classifieds, etc. that use Contact At Once software, a ‘Chat Now’ greeting invites them into real-time conversations, so they can ask questions.”

The company touched how much traction chat has gained in the shopper-dealer communication arena since the inception of Contact At Once. In fact, the company is predicting its software will facilitate nearly 7 million real-time conversations this year between shoppers and merchants.

“Adding Contact At Once chat or Mobile Text Connect — a product that enables texting from a variety of media to a dealership — measurably boosts connections with online shoppers, typically by 25 percent or more,” the company noted.
 

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