DALLAS -

Revealed last week, a group of Web-savvy companies announced an upcoming summit tour that will delve into the ways dealers can use Internet sales and marketing sources as a way to drive business to their stores.

Liquid Motors, Carfax, eBay Motors and OPENLANE will be orchestrating The Effective Internet Marketing: Wholesale to Retail Summits, scheduled for stops in Dallas on Sept. 27, Atlanta on Nov. 1 and Phoenix on Dec. 6.

“Liquid Motors has been sponsoring these educational summits for the past five years, and the response from the hundreds of dealers that have attended has been phenomenal,” said Mark Burack, vice president of business development for Liquid Motors.

The companies stressed the summits will take an “in-depth look at road blocks at dealerships, online presence strategies, wholesale channels and overall eBay best practices automobile dealers can implement to improve their Internet marketing and drive more sales.”

Moreover, the companies noted the events will host industry leaders speaking on ways to:

—Steer clear of the roadblocks that most dealerships put in their own way.

—Basic steps a dealership needs to learn in order to maximize their results on eBay Motors.

—Optimize your online presence, and drive more customers to your lot.

—Building strong, lasting consumer confidence throughout your operations.

—Learn how to bridge the gap between wholesale and retail.

— Best practices for wholesaling online.

For more information or to register to attend at a city near you, click here.

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