DALLAS –

In an effort to streamline the online wholesale process for dealers, auctions, OEMs and financial institutions alike, Internet marketing solutions company Liquid Motors revealed Monday its new wholesale auction management software.

“One Click” software, designed to simplify the process of placing inventory on online wholesale marketplaces, allows users full access integration to start, stop and manage vehicle auctions from one platform across most major online wholesale marketplaces.

Additionally, the software enables users to integrate condition reports and includes photo management features, as well.

Mark Burack, vice president of sales for Liquid Motors, offered his take on the company’s new tool: "We’re constantly looking for new ways to help our dealers streamline the process of selling used vehicles. Providing them with the ability to list vehicles for sale across multiple wholesale marketplaces with our ‘One Click’ technology increases exposure and improves the chances of selling their vehicles faster.

"In an economy where dealers, auto auctions, OEMs and financial institutions are forced to do more with less, it’s great that we can offer software that is geared to provide a better way to manage their wholesale process,” he continued.

Further highlighting the potential perks of new "One Click" software, officials noted that the new product increases efficiency by allowing dealers to offer their aged inventory for sale in the wholesale marketplaces while still keeping the units on their lots for retail sale opportunities, as well.

Additionally, the product aims to cut down on "costly vehicle double sales and arbitration issues" for dealers, the company stressed.

For more information on the Dallas-based company’s marketing solutions, see here.