AUBURN HILLS, Mich. -

Dodge revealed details about MSRP and more for its six all-new or significantly updated vehicles designed to generate substantially more traffic in dealer showrooms for the 2011 model year.

The two units that appear the strongest standouts for the OEM are the 2011 Dodge Durango with an MSRP of $29,195 and the all-new Dodge Charger that starts at $25,170.

Ralph Gilles, Dodge brand president and chief executive officer, has high hopes for what this lineup can do for sales performance at franchise dealerships.
“When you walk into a Dodge dealership, you won’t believe your eyes,” Gilles declared.
“Our Dodge lineup, including the all-new 2011 Dodge Durango and Charger, as well as the Journey, Grand Caravan, Avenger and Challenger, is either totally new or significantly updated. All are loaded with premium standard features,” he continued.

Company executives offered the following descriptions and price details of these vehicles:

2011 Dodge Durango

“Dodge is putting the ‘sport’ back into the sport utility (SUV) segment with the 2011 Dodge Durango, a three-row design spacious enough to carry the entire crew and performance-tuned to thrill anyone who truly loves to drive,” management highlighted. “From its sleek exterior design and modern, spacious interior to the 50/50 weight distribution and a unibody structure that is more than 25 percent stiffer than its predecessor; the all-new Durango delivers crossover versatility, SUV capability and unexpected performance a league above its competitive class. Durango is the perfect balance of functional versatility and luxury at an outstanding value.”

MSRP for rear-wheel-drive/all-wheel-drive: 

—Durango Express: $29,195 / $31,195

—Durango Crew: $33,195 / $35,195

—Durango Crew with CrewLux package: $38,195 / $40,195

—Durango Citadel: $41,795 / $43,795

All prices exclude an $850 destination charge.

2011 Dodge Charger

“With its iconic character, contemporary fastback four-door coupe proportions, world-class performance, craftsmanship and refinement, and state-of-the-art connectivity features, the all-new 2011 Charger is the Dodge brand’s flagship that proudly delivers premium, world-class E-segment sedan precision at an incredible value,” executives emphasized.

MSRP for rear-wheel-drive/all-wheel-drive:

—Charger SE: $25,170

—Charger SE (with Rallye Package): $27,420

—Charger SE (with Rallye Plus package): $29,170

—Charger R/T: $30,170 / $32,320

—Charger R/T (with R/T Plus Package): $32,170 / $34,320

—Charger R/T (with Road and Track Package): $33,170 / $35,320

—Charger R/T (with Max Package): $35,170 / $37,320

All prices exclude an $825 destination charge.

2011 Dodge Journey

“For 2011, Dodge takes what was good with the Dodge Journey and makes it better,” OEM officials insist. “The Journey receives a major overhaul with a completely redesigned and retuned suspension, a new V-6 engine and a gorgeous new interior. And that’s not all. Journey also features the latest and greatest in vehicle connectivity and customization with the Chrysler Group’s new PowerNet electrical architecture. Owners will feel like they have the world at their fingertips with the Journey’s available touch-screen command center. In addition, at 283 horsepower and 260 lb.-ft. of torque, the 2011 Dodge Journey equipped with the new 3.6-liter Pentastar V-6 engine delivers a 20-percent boost in power compared with the V-6 engine it replaces. It’s mated to the smooth-shifting six-speed automatic transmission.”

MSRP for the vehicle:

—Dodge Journey Express: $22,245

—Dodge Journey Mainstreet: $24,245

—Dodge Journey Crew: $29,240

—Dodge Journey R/T: $28,245

—Dodge Journey Lux: $32,740

All prices exclude $750 destination charge.

2011 Dodge Grand Caravan

“The new 2011 Dodge Grand Caravan is a minivan with the driving dynamics of a performance sedan — and a little bit of attitude,” the brand contends. “Dodge believes that just because a driver needs the versatility of a minivan doesn’t mean that the experience has to be boring. So engineers redesigned and retuned virtually every system in the new Grand Caravan’s suspension. That major suspension overhaul, combined with a new V-6 engine that delivers best-in-class horsepower, gives Grand Caravan drivers a dynamic driving experience that other minivans in the segment just don’t deliver. Get behind the wheel, and enjoy a driving experience once never thought possible in such a functional vehicle.”

MSRP for the vehicle:

—Dodge Grand Caravan Express: $24,995

—Dodge Grand Caravan Mainstreet: $25,995

—Dodge Grand Caravan Crew: $28,695

—Dodge Grand Caravan R/T: $30,595

All prices exclude $835 destination charge.

2011 Dodge Avenger

“In addition to an all-new interior, the Dodge Avenger’s ‘fun to drive’ quotient rises exponentially for 2011 with a significantly upgraded suspension to give drivers agile, confident, handling performance in all driving situations, whether it’s a spirited adventure on twisty roads or an emergency maneuver,” Dodge executives explained. “A new and improved powertrain lineup contributes to the 2011 Avenger’s driving experience. In addition to the standard re-calibrated 2.4-liter World Engine with an available six-speed automatic transmission, Avenger customers also can opt for the new Pentastar V-6 engine mated to a six-speed automatic transmission that gives customers the best of both worlds — best-in-class 283 horsepower (an increase of 20 percent compared with the engine it replaces) and 29 mpg highway fuel economy.

MSRP for the vehicle:

—Dodge Avenger Express: $19,245

—Dodge Avenger Mainstreet: $21,245

—Dodge Avenger Heat: $23,745

—Dodge Avenger Lux: $23,545

All prices exclude $750 destination charge.

2011 Dodge Challenger

“The new 2011 Dodge Challenger delivers more of what muscle-car enthusiasts want — a more powerful and efficient engine lineup, maximum grip with an all-new performance suspension design and even more athletic styling — all executed with quality and precision,” the OEM declared. “The new 2011 Dodge Challenger combines world-class ride, refinement and braking performance with more power and new track-tuned suspensions to deliver a thrilling driving experience. With its all-new 3.6-liter Pentastar V-6 engine producing 305 horsepower — 55 more horsepower than the engine it replaces — the new 2011 Dodge Challenger SE is the most powerful, refined and technologically advanced entry-level Challenger ever.”

MSRP for the vehicle:

—Dodge Challenger SE: $24,670

—Dodge Challenger SE (with Rallye package): $26,670

—Dodge Challenger R/T: $29,670

—Dodge Challenger R/T (with Plus package): $31,170

—Dodge Challenger R/T (with Classic package): $32,970

All prices exclude $825 destination charge.

The company pulled out one version of this vehicles to showcase a special emphasis — the Dodge Challenger SRT8 392.

“With the introduction of the legendary 392-cubic inch HEMI V-8 for the street, the 2011 Dodge Challenger SRT8 392 builds on its original mantra of a rear-wheel-drive coupe that promises a balanced approach between form and function,” Dodge stated. “The new 2011 Dodge Challenger SRT8 pumps out 470 horsepower and 470 lb.-ft. of torque. However, impressive straight-line acceleration is just part of the performance story, as world-class ride and handling, high-performance braking and the latest technology that delivers improved fuel efficiency, results in the newest version of the quickest coupe in the Dodge product lineup.”

MSRP for the Dodge Challenger SRT8 392 is $42,555, and the price excludes $825 destination charge and any applicable gas guzzler taxes.

“And the icing on the cake: Customers will have plenty of room left in the budget to customize with some goodies from Mopar,” Gilles concluded.