NIADA revives Certified Master Dealer program with retail, BHPH classes in 2025
The National Independent Automobile Dealers Association’s top dealer training program is coming back in 2025.
The association said it will offer two Certified Master Dealer classes in 2025, the first sessions of its highest-level education curriculum since 2019.
In an announcement posted on its website’s Dashboard, NIADA said it will offer individualized programs for retail and buy here-pay here dealers, which it said will provide “unparalleled insight” into each type of dealerships.
“It doesn’t matter how long they’ve been in the business or how new they are in the business, I’m confident the CMD program will have information and takeaways that will better their business,” said Donald Sullivan Jr. of Sullivan Auto Trading in Fredericksburg, Va., a CMD graduate and NIADA’s National Quality Dealer. “One hundred percent.
“Through the CMD program, you have access to knowledge and insight on things that are specific to the car industry. You get material to take back that can actually help you throughout your journey of being a car dealer. Right now in our industry, there are no other certifications available. Being a CMD really puts you on the map and sets you apart from other dealers.”
The 3½-day retail CMD class, scheduled for March 24-27 in Atlanta, will cover best practices from experts and action plans for all areas of your dealership, including inventory management, reconditioning and make-ready, marketing and customer acquisition, sales, finance and insurance, customer retention, service, dealership accounting, employee management and compliance.
“After the course work, you’ll have the tools available to develop a plan custom-tailored to your store,” NIADA senior 20 group moderator and consultant Ed Curry said. “You’ll also have access through NIADA education to trainers and consultants to help formalize a unique business plan.”
The BHPH course will cover four days, from March 31-April 3, at the DFW Airport Marriott in Irving, Texas, with BHPH-specific instruction in inventory management, reconditioning and make-ready, marketing and customer acquisition, sales, underwriting and collections, customer retention, dealership accounting, related finance company, employee management and compliance.
“This program has made me a higher quality dealer through education and compliance training, said CMD and 2019 NIADA National Quality Dealer Otto Hahne of City of Cars in Troy, Mich. “Through our expanded education, CMD dealers can be proud and be recognized for their achievements.
“It’s education on the current and up-to-date market and customer experience. Compliance training is so incredibly crucial, along with understanding the world of finance and developing leadership skills. CMD training helps put dealers in the best possible position to succeed.”
More information and registration are available here.