S&P Global Mobility asks what connected car subscriptions consumers will buy
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Friday, Aug. 4, 2023, 12:57 PM
Nick Zulovich, Senior Editor
Earlier this summer, Cherokee Media Group generated a two-part series focused on the potential challenges associated with car owners having to pay monthly subscriptions for features such as heated seats or increased electrical-vehicle power.
Perhaps those hurdles might not be as foreboding as initially thought based on research done by S&P Global Mobility.
First, let’s recap the entire situation. Cox Automotive sees multiple challenges automakers could face if they embark on ...