SCHAUMBURG, Ill. -

Dealers advertising their used vehicles on Kelley Blue Book’s Kbb.com now have another tool at their disposal that can help foster greater transparency and consumer confidence.

Thanks to a deal between KBB and Experian Automotive, dealers can add in Experian’s AutoCheck vehicle history reports to their listings on Kbb.com.

These reports contain information on whether the specific car has had any major flood damage or if there are any reported accidents, frame damage or odometer rollback issues associated with the car.

Kbb.com visitors can also use the AutoCheck Score to compare the specific car’s history with similar vehicles.

“When it comes to vehicle history reports, we strive to provide our dealers with the tools needed to succeed in today’s marketplace. That said, we strongly believe in offering consumers as much information as possible to make effective car buying and selling decisions,” said Leo Drew, KBB’s executive vice president of OEM and partner sales and strategy.

“We are extremely pleased that Experian Automotive shares this vision and is working with us to provide consumers and dealers with information that is indispensable when buying or selling used vehicles,” he continued.

Experian Automotive president Scott Waldron added: “We are proud to team with Kelley Blue Book to provide dealers and consumers with the most comprehensive and up-to-date vehicle history information available.

“AutoCheck reports are designed to protect shoppers from vehicles that have possible undisclosed or unknown problems that can affect a vehicle’s safety or resale value. This type of insight gives consumers the peace of mind they need in order to make a more educated vehicle purchasing decision,” he noted.