Online car retailer Vroom files for IPO
Vroom plans to go public.
The online auto retailer announced Monday it filed an S-1 registration statement with the Securities and Exchange Commission for a proposed initial public offering of its common stock.
The stock would be listed on the Nasdaq Global Market with the “VRM” stock, Vroom said in a news release. It has not determined the number of shares or price range.
The joint lead book-running managers and representing the proposed offering’s underwriters are Goldman Sachs & Co. LLC, BofA Securities, Allen & Company LLC and Wells Fargo Securities.
Vroom has filed the registration statement on Form S-1, but it is not yet effective.
“These securities may not be sold nor may offers to buy be accepted prior to the time the registration statement becomes effective,” the company said in the release.
Monday’s announcement from Vroom came less than an hour after rival online retailer Carvana, which went public in 2017, announced it had begun a public offering of 5 million shares of its Class A common stock.
Carvana said it plans on using the offering’s net proceeds for “general corporate purposes,” with a portion potentially going towards partially repaying floor plan facility borrowings until it solidifies other specific plans.
And with its news on Monday, Vroom would be joining Carvana among once-startups in the digital retail space growing to become publicly traded companies.
Carvana filed for an IPO in March 2017. A few months later, Vroom chief executive officer Paul Hennessy discussed the growth in online platforms among the investment community and the potential for a Vroom IPO.
“First of all, I think that the Carvana IPO and the latest Shift raise and, quite frankly, the level of enthusiasm around the Vroom raise underscores the opportunity in this market for disruption,” Hennessy said in August 2017, referring to the Carvana IPO earlier in the year and funding rounds that summer by Vroom and fellow digital player Shift.
“Investors in a broad base set of categories are saying, ‘Wow, I think these companies are on to something here,’” he said.
As for his own company’s prospects for an IPO, Hennessy said at that time: “Is a public offering on Vroom’s road map? Certainly. I think over time, we’ve got investors that would like to gain a return on their investment, both through growth of our underlying business and through a public offering.
“So, I think that’s kind of standard fare. But we believe that the most important thing that we could do is to put ourselves in a position of readiness, and in a position of quality and excellence,” he said.
“And so, we don’t have a magic date in mind on how we’re rushing to take advantage of a public market or a macro environmental time frame,” Hennessy said. “What we’re really doing is saying, let’s build the best business that we can that’s designed for and by our consumers, and in doing that, a public offering will be, kind of, at our discretion. And given the signals of interest, I think that will be available to us when we’re ready and able to do that.”
In more recent news, Vroom has been active in recent months in lining up partnerships with companies in the auto finance space.
In late March, Vroom announced a $450 million inventory financing relationship with Ally Financial, broadening the floorplan financing Ally has provided to Vroom since 2016. Executives said the new agreement — finalized earlier in March — doubled the total amount of available credit and is Ally’s first fully committed facility to Vroom.
About a week after reinforcing its floor-plan capabilities, Vroom also bolstered its ability to originate financing for its online retailing operation. On April 8, Vroom announced a multi-year strategic preferred financing relationship with Santander Consumer USA.
Nick Zulovich contributed to this report.