PODCAST: Inside the CDK-Roadster merger
CDK Global announced Wednesday that it purchased Roadster in a $360 million deal, a merger that has huge implications for the digital retail segment of automotive.
What brought the two companies together? How might Roadster's digital retail capabilities complement CDK's technology? What additional opportunities does the merger bring to each company?
CDK chief product and technology officer Mahesh Shah and Roadster founder/chief executive officer Andy Moss joined the Auto Remarketing Podcast on Thursday to answer those questions and more.
To hear the conversation, click on the link available below, or visit the Auto Remarketing Podcast page.
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