This week, insurance marketplace Polly announced a collaboration with Cox Automotive’s VinSolutions to create what the companies called a “powerful” set of solutions that can help marketing, sales, service and operations workflows stay in sync.

This new collaboration will provide benefits for dealer customers of both Polly and VinSolutions, according to a news release.

The companies explained the integration also offers dealers a more efficient way to connect potential customers with Polly for insurance options, by pulling customer information from the dealership’s CRM to help prefill leads automatically within Polly for Dealers.

Polly added that automotive retailers will save time and increase performance without additional data entry or processes.

“We pride ourselves on saving customers time and money by bundling the car and insurance shopping process and making it frictionless,” said Wayne Pastore, president and COO of distribution at Polly.

“With VinSolutions, we’ll do the same for our dealer partners — saving time and increasing the opportunity for improved customer experience without any additional frustrating processes,” Pastore went on to say.

For more information about Polly visit www.polly.co.