CARY, N.C. — Sparking plenty of attention this past week at AutoRemarketing.com was a story that shared details from a Microsoft survey regarding young buyers' impressions of dealers.

Also stirring industry attention was the first word of Ford's decision regarding the future of Mercury.

The top five stories from AutoRemarketing.com this week are:

1. Microsoft: Millennials Apprehensive of Dealers

NEW YORK — A recent survey asked a demographic called Millennials — individuals who are ages 18 to 29 — about making a choice between negotiating at a dealership or going to the dentist. Interestingly, the majority of responders preferred …

2. Will Ford Terminate Mercury Brand?

DEARBORN, Mich. — Rumors are apparently starting to circulate that Ford is looking into winding down its Mercury line, according to a report out Thursday. Citing two people "familiar with the plan," the report indicates that …

3. Edmunds.com: If Mercury Left by Wayside, Ford Will Still Retain Those Customers

SANTA MONICA, Calif. — Though Ford's communications and management teams have remained largely mum about reports that the automaker will wind down Mercury, Edmunds.com said if this does come to pass, then it is …

4. RVI Group: Used-Vehicle Volumes Likely to Be Down for Next 4 Years

STAMFORD, Conn. — Used-vehicle prices continued "at historical highs," in April, and while there are expectations for some slowdown during the second half of the year, the next three years will likely show …

5. instaVIN Launches Free Accident History Report Promotion

SAN DIEGO — A newcomer to the vehicle history provider segment, instaVIN, is looking to remove the cost to dealers who provide or purchase these kinds of reports — at least for a limited time. Company executives are ready to give …

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